ASI Member? Login here to access Education, Research, ESP, Pay Your Bill, Find a Supplier and much more.
Not an ASI Member? Learn more about ASI today!
Strategy
Ball State Inks Influxer NIL Deal for Student-Athlete E-Commerce Stores
NewsIt’s a notable new example of a Division I university working to create a profit-sharin...
MLB Will Officially Fix Its Uniform Problems
Strategy2024 was the season for ill-fitting pants, mismatched uniforms and smaller numbers, but...
PCNA Launches New Apparel Line With Sustainable Focus
Elevate by PCNA, an evolution of the Couns...
Election 2024: Buzzworthy Merch From Top GOP Candidates
Across this year’s races, prominent Republ...
In The News - October 2024
ETS Express (asi/51197), an...
Why Streamlined Processes & Quality Control Are Key
StrategyThe sign industry – like promo products – is custom by nature, and it’s important to fo...
Election 2024: Headline Merch From Top Democratic Candidates
StrategyAs the races heat up, candidates on the left side of the aisle are getting creative wit...
A Guide to the Do’s and Don’ts of Sales Calls
StrategyIf the prospect of cold calling makes you break into a cold sweat, consider these tips ...
4 Big Challenges With Embroidery – And How To Handle Them
StrategyAlways a classic decoration choice, this technique demands precision, creativity and co...
4 Merch Marketing Lessons From Liquid Death’s Cold Plunge Tub & Casket Cooler
The completely custom, highly creative pro...
SAAGNY’s Promotions East Trade Show Highlights Unique Trends, Community
Creative decoration and packaging, sustain...
Q&A: No-Stress Custom Products — All Client Questions, Answered
Clients new to purchasing custom...
Meet melin: The World’s Most Premium Headwear
When clients demand the most deluxe...
4 Reasons Promo Is Going To Have a Strong Fourth Quarter
The industry will end the year with a bang...
Counselor Promo Campaign Awards 2024
Delivering a smile and making a difference...
I Was One of Many ‘Helens’ at Annual Roper Romp
StrategyPaying homage to a beloved character from ’70s-era sitcom “Three’s Company,” the event ...
6 Tips To Beat the Social Media Algorithm
StrategyTry these strategies to enhance your marketing efforts and build engagement with prospe...
Sponsored Content
The Ultimate Promo Bag Bestsellers List
There's a lot of promo bag options out there. Save time searching and speak to...
SPONSORED BY:
The Top American-Made Products Perfect for Anniversaries & Milestones
Add a special touch to commemorative gifts and incentives by...
SPONSORED BY:
Introducing the Heavyweight Collection by BELLA+CANVAS
The BELLA+CANVAS (asi/39590) Heavyweight Collection is bold and on trend. ...
SPONSORED BY:
How To Get High-Quality Solvent-Based Ink for Less
So long, expensive solvent-based inks. Now you can get high-quality, highly...
SPONSORED BY:
How To Screen Print With Only a Heat Press: New Inktra® Screen Printed Transfers
StrategyLearn how you can screen print with just your heat press, all without the messy inks,...
Holiday Outlook: Global Promo Suppliers Talk Q4 Trends, Challenges & Sales Expectations
StrategyModerated by ASI’s Michele Bell, this PromoAlliance webinar featured an in-depth discus...
Premium Headwear Decoration Your Clients Didn’t Know They Could Afford … Until Now
StrategyIf you think that premium decoration has to mean high prices, think again! The Quick...
Breaking Point: Why Rebates Are Tearing Apart Distributors and Suppliers
StrategyPrice breaks should be a great way for suppliers to build relationships and distributor...