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Strategy
Create a More Efficient Workflow for the Design Process
StrategyDesigners in print and promo can use AI and other tools to help streamline the art crea...
Top 10 of 2024: News Stories
NewsAcquisitions, strikes, executive moves, a bankruptcy and a viral pen – these were among...
ASU Quarterback Donates Merch Royalties Back to School NIL Initiatives
The announcement is the latest in a lineup...
Olivia Rodrigo Is Back With Another Immersive Experience
This time, the singer has partnered with S...
Overture Promotions Unveils Annual Train Ornament
The Counselor Top 40 distributor has desig...
Promo Lessons From the Golden Globes Swag Bag Worth $1 Million
StrategyThis year’s gift bag is a real bag that uses trendy branding and even finds space for p...
Why Print-on-Demand Is Big Business for Private Equity
StrategyMark Hahn, managing director of Graphic Arts Advisors, explains how the sector’s scalab...
Epson Acquires Print Workflow Solutions Firm Fiery for $568.7M
NewsFinalized earlier this month, the acquisition will drive innovation in the printing ind...
Trader Joe’s Branded Totes Go Viral – Again
StrategyThe grocery chain has scored a hit this year with collections of logoed totes and mini-...
Subway’s New Free Merch Line ‘Sells’ Out Almost Instantly
The fast-food chain’s U.K./Ireland divisio...
Allmade Apparel Creates Decoration Recommendations Guide for Printers
The eco-friendly apparel company said the ...
Enron Resurrects With a Merch Marketing Stunt
The company’s recent revival appears to be...
VIDEO: What To Expect From the ASI Pavilion at PRINTING United Expo in 2026
Ashley Roberts, content director of Printi...
The Exit Strategy Blueprint: Plan on Your Terms (Or Be Forced Out Against Your Will)
No matter what you do as a business owner,...
Why Is There So Much ‘Wicked’ Merch?
The over-the-top marketing campaign for th...
3 Takeaways From the Savannah Bananas’ Viral Tee
StrategyThe baseball team sold limited-edition T-shirts in honor of the duct-tape banana art th...
7 Tips for Catering Direct Mail to Millennials & Gen Z
StrategyThese digital natives value authenticity, tangible experiences and meaningful connectio...
Sponsored Content
The Ultimate Promo Bag Bestsellers List
There's a lot of promo bag options out there. Save time searching and speak to...
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The Top American-Made Products Perfect for Anniversaries & Milestones
Add a special touch to commemorative gifts and incentives by...
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Introducing the Heavyweight Collection by BELLA+CANVAS
The BELLA+CANVAS (asi/39590) Heavyweight Collection is bold and on trend. ...
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How To Get High-Quality Solvent-Based Ink for Less
So long, expensive solvent-based inks. Now you can get high-quality, highly...
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Decorating Roundup: Lawson DTF Powder Earns Children’s Product Certificate
StrategyAlso, Stahls’ is offering an EasyRip service for direct-to-film transfers, and Ninja Tr...
An Inside Look at S&S Activewear’s ‘Robot Revolution’
NewsASI Media’s visit to one of the Counselor Top 40 supplier’s distribution centers reveal...
Spectrum Designs Partners With T.J. Maxx for Neurodiverse Apparel Line
StrategyThe garment decorator with a mission to provide meaningful work to people with autism h...
These 10 Mega Trends Are Driving Success in the Printing Industry
StrategyPeter Schaefer, a partner at New Direction Partners, discussed ways that the converging...