Strategy

Snapchat Gains Popularity for Ad Campaigns

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A recent study by Cowen and Company found that senior ad buyers in the United States...

5 Steps to Screen Print a Can Cooler

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Keep drinks cool and hands dry with fun screen-printed can coolers.

3 Tips for Stronger E-Commerce

Erich Campbell, a digitizer and...

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Don’t Shy From Lilac Gray This Spring

Pantone named Lilac Gray one of...

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Brands Employing More Marketing Agencies

Brands are using more marketing...

Staples Announces Leadership Shake-Up

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As its mega-merger with Office Depot faces an uncertain future, Staples, parent...

Tech Edge For Salespeople: The TripIt App

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Tech Edge takes a look at today's top technology tools for salespeople. This time...

Wearables Commentary: 6 Things to Stop Doing on Social Media

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The original title for this post was "Bored Now," which made me laugh, but I figured...

Podcast: When to Buy New Equipment

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Rick Roth, an award-winning screen printer and president of Mirror Image Inc.,...

Video: Decorating Equipment Maintenance Tips

In March, we'll be releasing the 2016...

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4 Tips For Finding A New Sales Niche

Promotional product sales professionals...

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Suit Claims Fitbit Heart Monitors Faulty

Angry consumers this month are taking...

7 Ways To Pump Up Your Sales Pipeline

Fill and manage a vibrant sales...

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Small Business Owners Optimistic for 2016 Growth

Most small-business owners have a...

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Poll: How Clean Is Your Machine?

Decorating industry experts like Joyce...

Calendars Are Great Branding Tools

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The ASI Ad Impressions Study was first launched in 2006 by ASI's research team to...

How to Find The Best Employees

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Creative ways to attract star employees.

How To Expand Your Business With Big Data

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The goal is finding customer preferences.

Six Ways to Overcome Order Errors

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How distributors recover from mistakes can help to determine their ultimate success. He...

How to Succeed With Online Marketing

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Not sure how to use the Web to build your company’s brand? Consultant Heather Lutze has...

How to Keep Off-Site Workers Engaged

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Tips for boosting communication and recognition.