Strategy

Commentary: Of Pay, Perks & Pies

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If our industry is going to grow, it needs to take care of its salespeople.

Wearables Readers Interested in Virtual Reality

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With all the hype virtual reality has been getting, we figured it was time to ask...

5 Simple Tips For Boosting Referrals

Promotional product sales professionals...

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Red Cross Recruits Summer Donors with Promo Products

The American Red Cross has launched a...

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Fashion Faceoff: Contestants Hit the Runway

On May 14, Moore College of Art &...

Report: Polyconcept Owner Explores Sale

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As first reported in a Counselor Breaking News Alert, a new report from Reuters said...

Government Launches New Crowdfunding Rules for Startups

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A new crowdfunding mechanism launched and regulated by the government allows anyone...

Expert Secrets: Supplier Strategies for Exhibiting at a Tradeshow

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Many suppliers forget that they have a very narrow window of opportunity to market...

6 Ideas For Auto Promos

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Products with an automotive angle are destined to drive ROI. Why? Because the market...

Fashion Faceoff: Judges Assess Victoria Jenkins' Work

Last month, we invited the three ...

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Lumenus Aims to Make Road Safety Stylish

The sad truth is staying safe and being...

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Fashion Faceoff: Judges Assess Lucy Sanchez's Work

Last month, we invited the three ...

How To Add Art To A Screen-Printed Shirt

Learn how to modify or enhance a...

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Promotional Products Industry Scam Alert

ASI is urging everyone in the...

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Promo Pro Pens Advice Book On Success, Living Well

Kirby Hasseman has a lot of titles -...

Fashion Faceoff: Judges Assess Monica Bates' Work

Wearables

Last month, we invited the three  Fashion Faceoff  judges to view the athleisure...

Expert Secrets: How to Succeed in a Trust and Value Economy

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Today, we're living in a pull, rather than a push, economy, according to Meridith...

Fashion Faceoff: Judges Assess Kimberly McLinden's Work

Wearables

Last month, we invited the three  Fashion Faceoff  judges to view the athleisure...

How To Overcome 5 Common Sales Objections

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Top-performing sales reps close more deals because they respond proactively to...

Personal Branding Done Right

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Want to stand out from the crowd? Follow the examples set by these two industry...

Self-Promo Standouts

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If you're simply selling ad specialties, you're missing a major chance to market...