Strategy

Beer, Branding: Another University Licenses Its First Official Beer

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New Mexico State University has gotten into the beer branding game. NMSU teamed up...

Chatbots Are the Future of Customer Service

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"Hello, thank you for shopping with us today. How can I help you?" Buyers know...

West Coast Dockworkers Extend Contract

Several years ago, a contract dispute...

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Best Client Promotion 2017: AcrobatBranding Group

AcrobatBranding Group (asi/104429) had...

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Best Distributor Self-Promotion 2017: NorthPoint

At the end of the day, the purpose of...

Your Direct-to-Garment Printing Solution

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Meet the RICOH Ri 3000 and Ri 6000, a brand-new line of printers that combine the...

Successful Staffing Strategies

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If you're a sole proprietor who can't do everything on your own anymore,...

5 Tips For A Healthy Mind

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1. Save Energy Organize your life so you're using your brain's energy for critical...

6 Must-Haves For Your Home Page

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Here are six elements your home page can’t do without.

Tips For Breaking Into A New Sector

Distributors offer their tried-and-true ti...

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How to Sell Six Orders a Day

1. Generate Referrals About one in...

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How to Boost Email Open Rates

1. Clean Up Your List Remove...

Best Supplier Promotion 2017: Edwards Garment Co.

Good suppliers work hard to become...

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Looming NAFTA Talks Spark Concern, Hope in Promo Industry

President Donald Trump has often...

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Apple Finally Makes an Instagram and Here’s Why You Should Too

Under the heading of "better late than...

Best Social Media Promotion 2017: BrandVia

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February was full of puppy love at San Jose, CA-based BrandVia (asi/145037) as photos...

Minor League Baseball: 5 Ridiculous (In The Best Way) Promotions

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Minor league baseball promotions are, well, you can insert just about any adjective...

Twinkle, Twinkle Little Eyelashes

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This one's for the faux lash lovers that like to light up: Meet LED lashes. These...

Fossil Announces Q2 Earnings, New CFO

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Texas-based Fossil Group Inc., parent company of supplier Fossil Corporate Markets...

Minor League Baseball: Fans Swing By For Golf Night Giveaway

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Lifelong friends Jules Alper and Gary Lee proudly wore their new logoed golf visors...

Minor League Baseball: A Night of Superheroes and Swag

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It's an idyllic late spring evening in Reading, PA, about 60 miles northwest of...