Strategy

Best Supplier Promotion 2017: Edwards Garment Co.

Counselor

Good suppliers work hard to become valued partners to distributors. Edwards Garment...

Looming NAFTA Talks Spark Concern, Hope in Promo Industry

Promogram

President Donald Trump has often lambasted the North American Free Trade Agreement,...

Apple Finally Makes an Instagram and Here’s Why You Should Too

Under the heading of "better late than...

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Best Social Media Promotion 2017: BrandVia

February was full of puppy love at San...

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Minor League Baseball: 5 Ridiculous (In The Best Way) Promotions

Minor league baseball promotions are,...

Twinkle, Twinkle Little Eyelashes

Web Exclusive

This one's for the faux lash lovers that like to light up: Meet LED lashes. These...

Fossil Announces Q2 Earnings, New CFO

Promogram

Texas-based Fossil Group Inc., parent company of supplier Fossil Corporate Markets...

Minor League Baseball: Fans Swing By For Golf Night Giveaway

Web Exclusive

Lifelong friends Jules Alper and Gary Lee proudly wore their new logoed golf visors...

Minor League Baseball: A Night of Superheroes and Swag

Web Exclusive

It's an idyllic late spring evening in Reading, PA, about 60 miles northwest of...

Minor League Baseball: Behind the Bobblehead

Josh Laird always wanted to go to an...

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Teespring, T-Shirt Creator Criticized For Swastika Shirt

A T-shirt company's attempt to rebrand...

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Minor League Baseball: Bastion of Promotional Creativity

The greatest promotional spectacle in Amer...

Beer Branding Gone Wild – Czech-Style

The Czech Republic consumes more beer...

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Wearables News Briefs - August 2017

SanMar   (asi/84863) has...

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Going the Extra Mile

The first thing that catches the eye at ...

Tom Brady Wins Again. This Time At Merchandise Sales

Web Exclusive

With NFL training camps kicking into high gear, pro football fans everywhere but New...

Credibility Crisis: 4 Strategies for Cultivating Consumer Trust

Wearables

Instead of churning out traditional sales lingo and telling consumers what they want, f...

The Digitizer's Success Guide

Wearables

Beyond technical skills, there’s a range of mental traits that will help elevate your c...

Are You a Vector Snob?

Wearables

If the answer is yes, you probably need to get over it.

Study: Video Marketing Increases on Social Media

Promogram

Businesses and brands are ratcheting up their use of video in social media marketing,...

New Twitter Marketing Service Aimed at Busy Professionals, Small Businesses

Promogram

Twitter users keen to get more reach from their tweets might be in luck. The...