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Strategy

Scalable Press Aims for Quick-Turn Decorating
Scalable Press Aims for Quick-Turn Decorating
Web Exclusive

Scalable Press views itself as the Ford Motor Co. of the apparel-decorating world....

Combine Raster and Vector Images Seamlessly
Combine Raster and Vector Images Seamlessly
Wearables

The goal is to fix and size the raster element before you bring it into a vector program.

4 Ways To Warm Your Sales

Inspire outerwear sales this fall and wint...


Arby's Rewards Fans With Meat Sweats

For the latest in carnivore couture,...


Prime Line’s Shulman Stepping Down

Top 40 supplier Prime Line (asi/79530)...

How To Sell $100,000 Orders
How To Sell $100,000 Orders
Advantages

1. Present a Strong Brand Presence You have to present yourself in the correct...

Overcome Low-Cost Competitors
Overcome Low-Cost Competitors
Advantages

1. Make a Title Change If "sales" is in your title, prospects might focus more on...

Boston's Charles River Apparel Brings the Holiday Cheer (in a Big Way) to Area Charity
Boston's Charles River Apparel Brings the Holiday Cheer (in a Big Way) to Area Charity
Web Exclusive

Accompanied by a squad of their dedicated employees decked out in festive holiday...

Unlock the Power of Storytelling

In this Strategy Session podcast,...


ASICentral Top 10: Awards

Each year our outstanding Editorial...


Readers Predict 2018 Apparel Trends

We recently asked Wearables readers to...

5 Ideas for Making Over Your Embroidery Business

Consider diversifying into digital decorat...


ASICentral Top 10: Magazine Features

Each year our outstanding Editorial...


Get More Screen Time

If you get your screens right, the rest of...

Axis Promotions Spreads Holiday Cheer
Axis Promotions Spreads Holiday Cheer
Web Exclusive

Top 40 distributor Axis Promotions (asi/128263) celebrated a prosperous year by...

B2B Digital Ad Spending to Rise 13% in 2018
B2B Digital Ad Spending to Rise 13% in 2018
Promogram

While B2C companies still drive the majority of digital advertising spending, B2B...

Star Wars + Ice Cream = A Winning Combination
Star Wars + Ice Cream = A Winning Combination
Web Exclusive

Let's get down to the first order of business: Few people can resist the power of ice...

Ultra Violet Crowned 2018 Color of Year
Ultra Violet Crowned 2018 Color of Year
Web Exclusive

Expect 2018 to be emotional, imaginative and deeply … purple. The Pantone Color...

California Wildfires Affecting Promo Pros Personally, Professionally
California Wildfires Affecting Promo Pros Personally, Professionally
Promogram

Wildfires continue to rage across Southern California as nearly 100,000 residents...

Contentious Start to East Coast Dockworker Contract Negotiations
Contentious Start to East Coast Dockworker Contract Negotiations
Promogram

Talks to establish a new contract for East Coast and Gulf Coast dockworkers started...