Strategy

Geiger’s Laura Holt Retires

Promogram

This Friday, April 13, after 18 years with top 40 distributor Geiger (asi/202900),...

A Promo Moment With Gene Geiger

Counselor

He's a big fan of pro wrestling, Sour Patch Kids and egg burgers. He's also the CEO...

5 Reasons Why You Should Be Selling Healthy-Eating Promotions

Looking for healthy revenue? The...

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Choose the Right Font for Embroidery

To pick the proper lettering, you need a s...

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JaVale McGee’s New Swag Is Clever Personal Branding

We like our branded merchandise how we...

Save Time And Energy By Ordering Mats Online

Web Exclusive

Anyone who's ever had an order go wrong knows how easily it can happen. Between...

HALO Completes New Headquarters

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Top 40 distributor HALO Branded Solutions (asi/356000) says it's moving into a new,...

How To Cash In With Color-Matching Promos

Web Exclusive

Coca-Cola red. Facebook blue. John Deere green. Just by reading these phrases, you're...

Sell Bags To These 4 Types Of Customers

Web Exclusive

Different customers have different bag needs, and knowing what they want is the...

Great Baseball Promotions – ASI Facebook Live

On a recent Facebook Live, Counselor's...

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Alleged Insider Trading of Vistaprint Stock Leads to Indictment

A Massachusetts man obtained private...

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50 Productivity Tips For Your Business

Are you constantly battling to stay produc...

Promos Galore at Villanova Championship Parade

It was a familiar scene in Philadelphia...

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Promo Market to Target: Beverage Industry

Are you thirsting for sales success? Then ...

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ASI Warns Industry About New Prop 65 Rules

As reported previously in Counselor...

How to Create One-Of-A-Kind Promos

Web Exclusive

If you want to stand out from other distributors, your products need to stand out...

5 Sublimated Set Ideas To Score More Sales

Web Exclusive

It's time to shake up your promotional product orders. Instead of focusing on...

White Sox’s ‘No Ketchup in Chicago’ Is T-Shirt Swag Done Right

Web Exclusive

In Chicago, there is, apparently, an 11th Commandment: Thou Shall Not Put Ketchup on...

China Announces Tariffs on 106 U.S. Products

Promogram

On Wednesday, following the U.S. recently announcing tariffs targeting China, Beijing...

Merch Company Drops The Ball On Wizards T-Shirts

Web Exclusive

The Wizards of the NBA play in Washington D.C., but it's unclear if the sports...

Villanova’s Championship Merch Bellwethers Promo Apparel Trends

Web Exclusive

The Villanova Wildcats won their second NCAA men's basketball championship in three...