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Strategy

6 Markets For Tech You're Already Selling To
6 Markets For Tech You're Already Selling To
Web Exclusive

When pitching promo products, it's important to highlight useful and relevant items....

U.S. to Announce 25% Tariff on Some Chinese Goods
U.S. to Announce 25% Tariff on Some Chinese Goods
Promogram

The détente between the United States and China didn't last long, as the Trump...

Promo Talk: Nissin Shah, Rhombus Canvas

Candid opinions from industry pros.


Souvenir Apparel Across The States

Did you know, the U.S. sales of gift,...


Designer Shirt Gives New Meaning to Idea of Layering

Luxury fashion brand Balenciaga just...

Decorators’ Nightmare Scenarios – Solved!
Decorators’ Nightmare Scenarios – Solved!
Wearables

We have the answers to the burning questions that keep you up at night.

How To Capture High-End Clients: The Product You Need To Know
How To Capture High-End Clients: The Product You Need To Know
Web Exclusive

High-end (aka high-spend) clients are the holy grail of customers, but capturing...

Distributors, Decorators Share Business Fears
Distributors, Decorators Share Business Fears
Wearables

As a small-business owner, what are some of your biggest fears? We checked in with...

Q&A: Why Decorators Need Online Design Tools
Q&A: Why Decorators Need Online Design Tools
Wearables

Many apparel decorators and distributors worry about how they can compete with...

Kaeser & Blair Hosts 4th Annual Sales Leader Summit

Top 40 distributor Kaeser & Blair...


Instagram Takeover: Vantage Apparel

Vantage Apparel (asi/93390), the...


How To Sell Trophies and Awards

The "everyone gets a trophy" approach to...

Promo Market to Target: Sports Leagues

Scoring sales with clients in this massive...


World Cup History Transformed Into Animated Tapestry

If you love soccer and embroidery, then...


Harland Clarke Adds Two Execs

Texas-based Harland Clarke (asi/219943),...

Online Stores Are Changing Sports Fundraising for the Better
Online Stores Are Changing Sports Fundraising for the Better
Advantages

The importance of fundraising in youth sports cannot be overstated. Sports programs...

ASI Facebook Live! Capitalizing on Viral Trends
ASI Facebook Live! Capitalizing on Viral Trends
Web Exclusive

ASI's Andy Cohen and "Facebook" Vinnie Driscoll recently discussed how companies are...

The Ugliest Uniforms in Sports
The Ugliest Uniforms in Sports
Advantages

If there's one thing we care about as much as how our favorite teams play, it's how...

NAFTA Talks Could Continue into 2019
NAFTA Talks Could Continue into 2019
Promogram

After weeks of intense negotiation in the ongoing North American Free Trade Agreement...

U.S., China Put Tariffs On Hold
U.S., China Put Tariffs On Hold
Promogram

The Trump administration has suspended its plan to impose tariffs on $150 billion in...

Legalized Sports Betting Offers New Promo Opportunities
Legalized Sports Betting Offers New Promo Opportunities
Promogram

In what could be a grand slam for the promotional products industry, the U.S. Supreme...