Strategy

Mattel, Professional Women’s Hockey League Take Barbie to the Rink With Merch Collab

Strategy

From doctor to ballerina and now hockey player, Barbie has found a new niche.

New York MTA Winds Down MetroCard Sponsorship Program, Starting With Vampire Weekend Co-Brand

Strategy

The famous transit cards, which have depicted everything from musicians to fashion bran...

UK Introduces D-Day Commemorative Coin (In Addition to ‘Star Wars’ Coins)

The Royal Mint has been using legal curren...

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2024 Salespeople of the Year

These are the relationship-building, creat...

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The Paris Olympics Feature Cardboard Bed Frames for Athletes

Athlete accommodations in the Olympic Vill...

Meet the World Record Holder for Putting on T-shirts Fired From a T-shirt Cannon

Strategy

David Rush has been breaking Guinness World Records for years, and his latest achieveme...

5 Merch Trends at the 2024 PGA Championship

Strategy

Top 40 supplier Cutter & Buck was on site at the major tournament this week and shared ...

Minor League Baseball Teams’ Branding Collaboration With Indie Rock Bands Is a Win for Both

Strategy

A city’s music scene and artists are part of its fabric as much as its sports teams, an...

Podcast: Dimensional Decoration - Why It’s Trending & How To Get Started

Web Exclusive

Looking for the next big thing in branded decoration? You've come to the right place....

Decorating Roundup: Stahls’ Now Offers Contract Decorating Services

Plus, Penn Emblem received an innovation a...

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Sauce Packet Proposals & Baja Blast Champagne Flutes: Inside Taco Bell-Branded Weddings

These types of experiential events are on ...

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Pacsun Heads Off to the Races With Formula 1 Merch

The beachy teen retailer looked to the spo...

Decorating Roundup: Stratasys Encourages Upcycling With 3D Printing for Apparel

Plus, Corium launches live leather-stampin...

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7-Eleven, Tetris Team Up With Slurpee-Shaped Game Console

To celebrate the 40th anniversary of the c...

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4 Tips for Spotting – and Avoiding – AI Washing

Artificial intelligence has been much hype...

Taylor Swift Mania Boosts Apparel Brand’s Sales

Strategy

After the pop star wore its hat promoting her beau Travis Kelce’s podcast, a Midwest me...

The Farmlink Project Makes Leftovers Cool With Mindful Merch & Trendy Partnerships

Sustainability

The youth-led nonprofit, which redirects farmers’ surpluses to food banks, has worked w...

How the Paris Olympics Uses Creative Packaging (but Minimal Cliché) for Branded Merch

Strategy

As with events like the World Cup, the Olympics merchandise reflects on the host city/c...

Local Sales Roadmap: Homegrown Opportunities for Full-Color Printing

Strategy

When it comes to  full-color printing sales opportunities , look no further than your...

Federal Cannabis Rescheduling Could Lead to Opportunity for Promo

News

The planned move from the DEA to classify marijuana as a less dangerous substance could...

The Power of Customization: How To Upgrade Any Product

Strategy

What if we told you there was a simple way to upgrade any promotional product ...