Strategy

How to Sell to the Savvy Prospect

Advantages

The best reps ask savvy prospects about their business goals and give them more product...

Expert Secrets: Your Opening Makes all the Difference

Web Exclusive

In this two-minute video, sales trainer and ASI Show speaker Julie Hansen offers her...

Geiger’s ‘#Promoyoga’ Motivates Employees, Supports Veterans

Top 40 distributor Geiger (asi/202900) ...

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In The News - September 2018

IMAGEN Brands , parent company of ...

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5 Reasons Made-In-USA Apparel Increases Orders

Made-in-the-USA apparel can mean big...

Trend Alert: College Football Merch

Web Exclusive

College football is back, and we're pumped. Viewing the new season through a...

Trost Marketing Creates New Online Store For USA Shooting

Promogram

Moore DM Group, the parent company of Trost Marketing (asi/347714) and Aegis Premier...

How to Increase Your Margins With Direct-Mail Magnets

Web Exclusive

If your clients aren't investing in direct mail, they're missing out on a big selling...

How to Evolve in the Promo Products Industry

Counselor

A look at how one company stays fluid amid constantly changing client demands.

Wearables News Briefs - September 2018

Storm Creek  (asi/89879) has released...

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Enter the Wearables Apparel Design Awards

We've extended the deadline of the...

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Video: Translating T-shirt Trends

T-shirts are ubiquitous. More than 2...

Promo Talk: Larry Alford, Axis Promotions

Candid opinions from industry pros.

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How to Make the Best First Impression With Your Website

A company’s website is often the first sto...

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Merch Win: Marvel’s ‘Super Hero Day’ Promos

The initiative sees Marvel Entertainment p...

Case Study: Providing Branded Winter Apparel to A Fortune 100 Company

Counselor

An inside look at how sales & projects come together.

US Announces Trade Deal With Mexico

Promogram Canada

In a special announcement from the Oval Office on Monday, President Donald Trump says...

Strategies For Boosting Promo Pen Sales

Counselor

Writing instruments have declined in industry market share in recent years, so supplier...

New Captain Marvel Merch-Marketing Has Fans Excited

Web Exclusive

Before the movie, the merch. So it is with the film Captain Marvel . Due out in...

US or Europe: Which Team Has the Better 2018 Ryder Cup Merch?

Web Exclusive

ASI’s editorial team had a look-see at the teamwear/branded apparel in four product cat...

How To Customize Your Lanyards

Wearables

You can embroider tiny logos or small block text onto lanyards to give brands an extra ...