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Strategy

Promo Market to Target: Food Service
Promo Market to Target: Food Service
Advantages

This market is cooking thanks to changing eating habits. Here are the trends and strate...

Branded Merch Line Helps Build Buzz For Michelle Obama’s Memoir
Branded Merch Line Helps Build Buzz For Michelle Obama’s Memoir
Web Exclusive

Products include T-Shirts, mugs, onesies and more. Some items bear inspirational quotes...

How to Become a Master Negotiator

FACT: Over 40% of U.S. workers don't...


How to Find Decision-Makers

FACT: On average, 5.4 people are...


How to Make a Strong Online Impression

FACT: According to data from the Hinge...

PromoShop Enters Into Strategic Partnership With Icon Blue
PromoShop Enters Into Strategic Partnership With Icon Blue
Promogram

Icon Blue will now be known as Icon Blue, a PromoShop Partner.

How to Leverage Influencer Marketing
How to Leverage Influencer Marketing
Counselor

Influencer marketing is a flourishing new medium that gets results. Here’s how you can ...

Deadly California Fires Impact Promo Companies
Deadly California Fires Impact Promo Companies
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Promotional products firms in Northern California are dealing with personal heartache a...

Chicago Could Consider Banning Plastic Straws
Chicago Could Consider Banning Plastic Straws
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About 55% of voters said they would support such a clampdown. Restrictions on plastic s...

How to Be More Social

Consider these ideas for helping your clie...


Stand Out with Social Media

In a merch-saturated marketplace, using so...


Trend Alert: Crocs…With…Socks – GASP!

Yes, you read that right. It’s a hitherto ...

Podcast: Customer Service in the Social Media Age

ASI's Patrick Kennedy and Vincent Driscoll...


Win More Sales With Wind Flags: 4 Styles You Need To Know And Why

Help your clients catch customers'...


Q&A: Bruce Ackerman Explains Printavo Merch

Decorated-apparel shop management...

High-End Apparel: A Clear Trend for Winter
High-End Apparel: A Clear Trend for Winter
Web Exclusive

Give your customers something their staff wants to wear rather than something they...

iPROMOTEu, Something Inked Mutually Agree to End Business Relationship
iPROMOTEu, Something Inked Mutually Agree to End Business Relationship
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The Nashville, TN-based distributor has joined AIA Corporation’s network.

5 Creative Ways To Market a Business Using Promotional Items
5 Creative Ways To Market a Business Using Promotional Items
Web Exclusive

Custom-labeled mints are an excellent way to sweeten your sales numbers, yet many...

Fully Promoted Names New President
Fully Promoted Names New President
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Top 40 distributor Fully Promoted (asi/384000) has appointed Mike Brugger as...

The Top Workwear Styles Across the USA
The Top Workwear Styles Across the USA
Web Exclusive

Location, location, location. When it comes to workwear, where your clients are...

Something Inked Joins AIA Corporation
Something Inked Joins AIA Corporation
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Top 40 distributor AIA Corporation (AIA, asi/109480) has announced that Nashville,...