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Strategy

Now Available: WishBook Holiday Gift Guide
Now Available: WishBook Holiday Gift Guide
Strategy

Now's the time to secure end-of-year sales. Make sure you're prepared with popular...

Fully Promoted Unveils New Website, Brand Video
Fully Promoted Unveils New Website, Brand Video
News

The revamped site includes a location search tool and access to Fully Promoted Connect ...

The Supply & Demand Gap in Women’s Sports Merch Presents Opportunities
The Supply & Demand Gap in Women’s Sports Merch Presents Opportunities
Strategy

A study found that an overwhelming majority of sports fans would buy WNBA or other wome...

In The News - July 2024
In The News - July 2024
News

iPROMOTEu (asi/232119), a Counselor Top 40 distributor , recently held its first...

The 2024-2025 Multiline Rep Directory
The 2024-2025 Multiline Rep Directory
Supplier Global Resource

Here’s the latest listing of the industry’s MLR firms from ASI’s database.

Atlas Embroidery & Screen Printing Delivers ‘Hot Market’ Decoration for Stanley Cup Winner Merch
Atlas Embroidery & Screen Printing Delivers ‘Hot Market’ Decoration for Stanley Cup Winner Merch
Strategy

The back-end decorator responsible for the Florida Panthers gear sheds light on bringin...

Kylian Mbappe’s Decorated Facemask Fail Is a Lesson for Distributors
Kylian Mbappe’s Decorated Facemask Fail Is a Lesson for Distributors
Strategy

Whoever created the French soccer star’s protective facemask wasn’t aware of UEFA regul...

Sponsor Patches Add Personalized Touch to Summer Music Festival
Sponsor Patches Add Personalized Touch to Summer Music Festival
Strategy

At the Barefoot Country Music Festival in Wildwood, NJ, attendees can customize their b...

Ralph Lauren Debuts 100% Recycled Cotton Polo for Paris Olympics
Ralph Lauren Debuts 100% Recycled Cotton Polo for Paris Olympics
Sustainability

The designer, which worked with tech startup Natural Fiber Welding to create the sustai...

Philadelphia Celebrates Juneteenth With Parade & Festival
Philadelphia Celebrates Juneteenth With Parade & Festival
Strategy

Vendors at Malcolm X Park used promotional products strategically to enhance education ...

10 Lucrative Markets To Target for Lanyard Sales
10 Lucrative Markets To Target for Lanyard Sales
Strategy

Looking for  lanyard sales opportunities ? These  10 profitable sectors  are the...

Young & In Charge: Insights From Next-Gen Family-Business Leaders
Young & In Charge: Insights From Next-Gen Family-Business Leaders
Strategy

Entitled? Far from it. These young execs reveal how they’re meeting the challenge of co...