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Strategy

Industry Veteran Launches Executive Recruiting Service for Promo
Industry Veteran Launches Executive Recruiting Service for Promo
Strategy

Glen Hersh, formerly of Admints & Zagabor and Counselor Top 40 supplier Hit Promotional...

3 Takeaways for Promo Products Pros From McDonald’s Clever ‘Receipt Tees’ Campaign
3 Takeaways for Promo Products Pros From McDonald’s Clever ‘Receipt Tees’ Campaign
Strategy

The fast-food corporation’s Sweden-based division turned the receipts of customers’ ord...

ASI Power Summit 2024: Day 3 & Conference Wrap-Up

Industry-defining issues, growth opportuni...


ASI Power Summit 2024: How Blindness Helped Michael Hingson Survive the 9/11 Attacks

The event’s motivational speaker recalled ...


5 Ways To Leverage Lead Scoring

Develop a strategy to determine which lead...

ASI Power Summit 2024: Day 1 & 2 Wrap-Up
ASI Power Summit 2024: Day 1 & 2 Wrap-Up
News

The information-packed day included sessions on promo’s top issues, AI and what end-buy...

6 Strategies for Networking in the Digital Age
6 Strategies for Networking in the Digital Age
Strategy

Making connections online is crucial for professional success.

St Regis PlastEco Awards Are ‘Elevated Trash’
St Regis PlastEco Awards Are ‘Elevated Trash’
Sustainability

The Counselor Top 40 supplier created the unique awards, made from recycled plastic wit...

4 Tips for Getting Better Color From AI-Generated Art
4 Tips for Getting Better Color From AI-Generated Art
Strategy

Distributors and decorators should experiment with a variety of AI tools but narrow it ...

Green Day Combines Tags, Labels & Even Toothbrushes for ‘Dookie’ Anniversary Release

The legendary pop-punk band is releasing e...


Are Supplier Credit Card Fees Warranted?

As more distributors pay for orders with c...


5 Marketing Tips To Leverage the Holiday Season

It’s never too early to start planning.

Heat Transfers 101: Which Methods Are Right for You?

Heat printing has never been more popular ...


What We Wish Our Apparel Decorators Knew

Distributors and contract decorators must ...


6 Tips To Curb Public Speaking Anxiety

With practice, it’s possible to improve yo...

MLB Helmets Now Feature a Paying Sponsor’s Logo
MLB Helmets Now Feature a Paying Sponsor’s Logo
Strategy

The big-league playoffs began this week, and workwear brand STRAUSS’ logo now adorns th...

Strategies for Successful Staff Succession Planning
Strategies for Successful Staff Succession Planning

It can be critically important to a business' success - adapting to change. And yet,...

Election 2024: A Rundown of the Buzziest & Most Creative Presidential Merch
Election 2024: A Rundown of the Buzziest & Most Creative Presidential Merch
Strategy

Donald Trump and Kamala Harris have both tapped into “moment merch” based on significan...

Print-on-Demand Provider Spoke Custom Opens New Headquarters
Print-on-Demand Provider Spoke Custom Opens New Headquarters
News

The new 107,000-square-foot facility doubles production capacity for the company, which...

Ball State Inks Influxer NIL Deal for Student-Athlete E-Commerce Stores
Ball State Inks Influxer NIL Deal for Student-Athlete E-Commerce Stores
News

It’s a notable new example of a Division I university working to create a profit-sharin...

MLB Will Officially Fix Its Uniform Problems
MLB Will Officially Fix Its Uniform Problems
Strategy

2024 was the season for ill-fitting pants, mismatched uniforms and smaller numbers, but...