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Theresa Hegel

  • Executive Editor, Special Projects & Sustainability

Theresa Hegel oversees various strategic initiatives for ASI’s editorial department and also serves as editor of Promo for the Planet, ASI’s award-winning educational resource hub for sustainability. In addition, she regularly contributes to ASICentral, Counselor and PPM, with a focus on apparel, technology and sustainability. She’s won multiple regional and national awards for her writing and reporting, including three Jesse H. Neal awards for Best Range of Work By a Single Author.

Kornit Digital Collaborates on Fashion Week Collection

The digital-printing manufacturer worked with designers threeASFOUR to demonstrate its ...

Charles River Releases Recycled Polyester Outerwear

The quilted jackets are part of the Top 40 supplier’s fall collection, which includes a...

With Sustainability, Small Steps Add Up

Rick Roth of Mirror Image and Jason Murphy of SanMar talked about actionable strategies...

Corporate Gifting Platform Lets Recipients Choose Items

A build-your-own snack box service that launched during the pandemic is expanding into ...

Trends From Impressions Expo Atlantic City

The in-person show for apparel decorators was smaller than in years past, but attendees...

Kornit Digital Acquires Voxel8

The move will give the digital printing company the ability to offer 3-D print-on-part ...

Q&A: The Benefits of Biodegradable Sunglasses

Mickey Loeb, owner of American PaperWear, explains why it’s important to offer sustaina...

NC-Based Allegra Franchise Acquires 150-Year-Old Printing Company

Allegra Marketing Print Mail has partnered with Goslen Printing, known for publishing "...

PPAF Announces Competition Finalists

The winners will be announced later this week at the association’s EXPO in Orlando.

Facebook Launches VR Meetings, But Why?

‘Workrooms’ allows the distributed workforce to come together in a virtual conference r...

Snapchat Trends Offers Marketing Insights

The new tool from the social media app is a way to see what’s resonating with younger d...

Coffee Clothes, Algae Ink & Other Sustainable Apparel Trends

These brands are getting creative with how their garments are made.

Charles River Apparel Honors Sales Team

The Top 40 supplier held an awards ceremony during a two-day virtual summit.

When Good People Get Bad Merch

Several popstars have been criticized lately for low-quality and inaccurate merchandise.

ChicoBag Piloting Reusable Bag Solution in California

The supplier is one of several winners of the Beyond the Bag Challenge, which called fo...

6 Tips For Social Media Accessibility

Consider using captions in videos and alt text on images to make your posts more inclus...

FTC Nixes Proposal to Ban Clothing Care Labels

The commission floated the idea last year, but after receiving overwhelmingly negative ...

Video Chat Proficiency Is Top Job Skill

Hiring managers are looking for candidates who are comfortable communicating remotely. ...

Why Digital Is Sustainability’s Next Frontier

Several apparel brands are using QR codes and NFC technology to create “digital passpor...

Q&A: Sustainable Wristbands Build Following

Jason Kuipers, founder of ZOX, describes his products as “little hugs for your wrists.”...

Vantage Apparel Acquires Lynka

The acquisition of the Poland-based full-service decoration company allows the Top 40 s...

New Equipment, Supplies for Apparel Decorators

Explore technology advancements from industry companies.

Kornit Digital, Canva Partner for On-Demand E-Commerce

The digital textile printer will become a certified integration partner for the online ...

SOI 2021: Staffing Challenges Persist

The pandemic forced promo companies to lay off staff. Now that they’re ready to hire ag...

ASMR Ad Brings Attention to Heat Transfer Company

Supacolor worked with a popular YouTube influencer to create a video that’s both a rela...