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Brendan Menapace

  • Content Director, Print & Promo Marketing

Brendan is the content director for ASI's Print & Promo Marketing media brand, which brings together the promotional products, apparel, commercial print and product decoration industries. His coverage includes in-depth company and personal profiles, trend pieces, and multimedia content.

PRINTING United Expo 2024: General Trends From the Show Floor

Attendees enjoyed eye-catching displays, multi-dimensional apparel decoration and more.

PRINTING United Expo 2024: Trends in Drinkware Products & Decoration Techniques

Advancements in UV printing, allover prints and the “bigger is better” style were among...

PRINTING United Expo 2024: Mastering the Efficiencies of Direct Mail

Panelists at PRINTING United Expo laid out the nuances of the direct mail world, from p...

PRINTING United Expo 2024: Maintaining Margins With Print-On-Demand

As print-on-demand orders become more common, decorators and distributors are finding t...

PRINTING United Expo: The Promotional Products Opportunity for Printers

ASI’s Michele Bell and Nate Kucsma explained the growing markets and opportunities in t...

PRINTING United Expo 2024: 3 Apparel Trends From the Show Floor

Colorful tees, bold neutrals, digital print and pre-treated convenience were all in play.

Gildan Reopens Bangladesh Facilities Following More Worker Unrest

Laborers in the country’s garment sector have been protesting, making specific requests...

Weezer’s Fun Sweater Sleeve Box Set Packaging Has Powerful Takeaways for Print & Promo Pros

To celebrate the 30th anniversary of its famous “Blue Album,” the legendary alternative...

Nike Announces Co-Branding Partnerships With LEGO, MoMA

The sportswear company released a line of co-branded MoMA socks, with the promise of mo...

Bangladesh Protests Threaten Apparel Supply Chain

The deadly protests could have a lasting effect on the country’s manufacturing economy.

IPS’s ‘STiCKi’ Rebrand Reflects ‘Single-Source Supplier’ Status

After acquiring five companies over the years, IPS rebranded as “STiCKi” to better refl...

State of the Industry: Rush Orders Back on the Rise

Sourcing chaos compelled end-buyers to order earlier and wait longer. But now, rush ord...

Gemline Announces Partnership With High Sierra

The deal expands the Counselor Top 40 supplier’s current premium brand offering by addi...

Counselor Distributor Family Business of the Year 2024: Goldner Associates

What once started as a jewelry business is now a thriving distributor four generations ...

Apparel Lessons From Nike and Lululemon’s Olympic Collections

If these styles are good enough for the biggest names in sports, they can influence any...

How Distributors and Suppliers Can Use Contract Decorators for Difficult Jobs

Promo firms that decorate in-house often outsource decoration jobs that might be expens...

New York’s ‘Small Bottle’ Ban Could Present Opportunity for Promo & Print Firms

New York is prohibiting small toiletry bottles in hotel rooms beginning in 2025, creati...

Experts Project Huge Growth in Digital Packaging and Apparel Printing Markets

Studies released this week estimated that the digital textile printing market could gro...

Direct-to-Embroidery Dye Company Coloreel Declares Bankruptcy

The Swedish manufacturer was known for its innovative thread-dyeing system, but operati...

Typo Gaffe on PA Highway Sign Hammers Home the Importance of ‘Proof-Before-Printing’

The sign temporarily guided drivers on I-95 to ‘Cenrtal Phila’ until it was fixed by Pe...

NYPD Finds Illegal Cannabis Shop Printing Labels and Packaging In-House

One of New York City’s unlicensed cannabis stores had its own in-house printing operati...

The Supply & Demand Gap in Women’s Sports Merch Presents Opportunities

A study found that an overwhelming majority of sports fans would buy WNBA or other wome...

Atlas Embroidery & Screen Printing Delivers ‘Hot Market’ Decoration for Stanley Cup Winner Merch

The back-end decorator responsible for the Florida Panthers gear sheds light on bringin...

Amazon, Aldi Replace Plastic Packaging With Paper Products

Amazon is eliminating its plastic air-cushion package fillers and Aldi is creating pape...

Kylian Mbappe’s Decorated Facemask Fail Is a Lesson for Distributors

Whoever created the French soccer star’s protective facemask wasn’t aware of UEFA regul...