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Top 10 of 2025: Canadian Stories

Top 10 of 2025: Canadian Stories

Top Stories

Rob Hamill Takes on New Role as Chief Strategy Officer at S&S Activewear

Since joining the company in 2024, Hamill has helped oversee M&A activity and strategic initiatives at the Counselor Top 40 supplier.

Convergence Corner: Kate Vanmarum Explains How a Delicious Food Promo Can Start With Packaging

Kate Vanmarum, sales representative for The Promo Addict Inc., discusses finding the right (literal) flavor profile for a campaign and pairing it with creative packaging.

Best in Branding: Cheers to a Year of Fun & Festive Merch

From classy convenience-store replicas to cutesy coffee merch, brands did not disappoint with their seasonal holiday promo drops.

Promo Insiders: Build a Competitive Advantage With AI

Sterling McKinley of Clarity AI Solutions, a speaker at the upcoming ASI Show in Orlando, discusses AI’s capabilities as a powerful and essential assistant for small- and medium-size businesses.

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Product Hub

Editor’s Picks: Terrific Toys

Products

Editor’s Picks: Terrific Toys

Find opportunity for playfulness in Q1 campaigns with these fun branded toys.

This Week’s New Suppliers: Promo That Pops

Products

This Week’s New Suppliers: Promo That Pops

Discover creative products from new ASI suppliers.

This Week’s New Suppliers: Promo That Stops You in Your Tracks

Products

This Week’s New Suppliers: Promo That Stops You in Your Tracks

Discover creative products from new ASI suppliers.

The Bright Side: Proforma Hosts Holiday Gift Drives in Ohio & Florida

The Bright Side: Proforma Hosts Holiday Gift Drives in Ohio & Florida

The annual holiday tradition helps children in need through partnerships with Providence House in Cleveland, OH, and Joshua House in Tampa, FL.

Promo for the Planet

Top 10 of 2025: Promo for the Planet

Sustainability

Top 10 of 2025: Promo for the Planet

Sustainability coverage this year included discussions on the most important certifications – as well as some exciting innovations and initiatives to watch.

Seeded Promotions Upcycles Tea Waste Into Grow Kits

Sustainability

Seeded Promotions Upcycles Tea Waste Into Grow Kits

The supplier says the new product helps reduce plastic waste while also providing meaningful employment to women artisans in India.

Goldstar Adds Grosche Drinkware, Dock & Bay Towels to Lineup

Sustainability

Goldstar Adds Grosche Drinkware, Dock & Bay Towels to Lineup

The Counselor Top 40 supplier said the B Corp certified brands mesh well with its commitment to thoughtful design and sustainable choices.

The 3 Types of Supplier Reps (and Why One Gets Nearly All Our Business)

The 3 Types of Supplier Reps (and Why One Gets Nearly All Our Business)

Reliability is the real currency when it comes to supplier-distributor relationships in the promo industry.

Sponsored Content

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STAHLS'

You Buy the Press, STAHLS’ Will Fund the Rest

Make an investment that pays you back. When you purchase an eligible heat press of $2,000 or more from STAHLS' (asi/88984), you'll get $1,000 in free heat transfers. You can turn that credit into...

Looking Ahead: Promo Products To Pay Attention to in 2026

Giant Media

Looking Ahead: Promo Products To Pay Attention to in 2026

Gaze into the crystal ball and discover the products destined to dominate in the new year , plus sales strategies so you can turn these predictions into confirmed promo sales. Bestsellers ...

Q1 Sales Opportunities: Lucrative Promo Prospects for 2026

Alexa Springs

Q1 Sales Opportunities: Lucrative Promo Prospects for 2026

Kick off 2026 with momentum and maximize your revenue potential by tapping into  high-impact promotional opportunities . These sales prospects should be at the top of your list to ...