See it and Sell it First at ASI Show Orlando – January 4-6, 2025.   Register Now.

Strategy

Promotional Products Abound At Wizard World Comic Con

ASI went on scene last week to check out the cool swag at Wizard World Comic Con Philadelphia. Held June 2 through June 5 at the Pennsylvania Convention Center in Center City Philadelphia, the pop culture extravaganza drew tens of thousands of attendees – many of them costumed as superheroes, movie villains, monsters, cyborgs, wizards and other colorful characters. 

The convention was a smorgasbord of fun for enthusiasts of the fantasy and science fiction genres. Attendees could check out the work of cutting-edge comic book artists, play video games, buy rare comic books, browse booth after booth of comic and pop culture-themed merchandise, participate in costume contests and meet mega stars that included Michael J. Fox, Chris Evans and Chris Hemsworth.

Of course, there was no shortage of branded merchandise and logoed giveaways. Here, we give you a sampling of what was on offer.