Join us at ASI Show Orlando, January 5-7, 2026   Register Now.

ASI Member? Login here to access Education, Research, ESP, Pay Your Bill, Find a Supplier and much more.

Not an ASI Member? Learn more about ASI today!

Product trends

Gemline Partners With Yankee Candle, Adds Mini Igloo Playmate Cooler to Catalog
Gemline Partners With Yankee Candle, Adds Mini Igloo Playmate Cooler to Catalog
Products

The additions are meant to strengthen the Counselor Top 40 supplier’s Made-in-USA produ...

Vantage Apparel & Redwood Classics Launch Custom Color Program
Vantage Apparel & Redwood Classics Launch Custom Color Program
News

The program allows distributors to PMS-match colors on select Canada-made garments, wit...

Promotions Planner: Holidays Beyond the Holidays

Start presenting ideas to clients for prom...


Redwood Classics Apparel Unveils Co-Brand Series

The new collection is designed to simplify...


Crystal D Introduces New Awards Materials

The Minnesota supplier of recognition item...

S’well Returns to Direct Distribution After Years of Exclusive Supplier Agreements
S’well Returns to Direct Distribution After Years of Exclusive Supplier Agreements
News

Part of Lifetime Brands Inc., the reusable drinkware brand said distributors will now h...

iClick Adds Sustainable Tech Brand Xoopar to Product Lineup
iClick Adds Sustainable Tech Brand Xoopar to Product Lineup
Sustainability

The eco-conscious line of tech accessories is made from Global Recycled Standard-certif...

BYBBA’s Bondi Style Named ‘Best Packable Bag’ by Oprah Daily
BYBBA’s Bondi Style Named ‘Best Packable Bag’ by Oprah Daily
Sustainability

Another sustainable bag supplier, ChicoBag, was recently featured on Good Morning America.

Gemline Adds Cool Gear Drinkware to Lineup
Gemline Adds Cool Gear Drinkware to Lineup
Products

The Counselor Top 40 supplier expanded its drinkware lineup and relationship with the D...

Promotions Planner: Indulge & Enjoy

Start presenting ideas to clients for prom...


SanMar Expands Offerings From Cotopaxi

The five outerwear pieces and hiking backp...


Counselor State of the Industry 2025: Top Promotional Products Categories

The top product categories in promo remain...

ASI Chicago 2025: Top Finds From the Show Floor

There were tech products, natural material...


Top 10 ESP Searches: Record Summer Heat Drives Growth for Cooling Promo Products in Q2

The second quarter also saw sustained inte...


Prime Line Partners With YETI To Offer Drinkware Styles

The supplier, a division of Counselor Top ...

Canadian Distributors Search for Classic Categories, Promo Stalwarts in ESP Amid Q2 Economic Uncertainty
Canadian Distributors Search for Classic Categories, Promo Stalwarts in ESP Amid Q2 Economic Uncertainty
Strategy

Meanwhile, searches for “made in Canada” fell 72% between the first and second quarters.

Gemline To Offer Luxury Travel Brand Hartmann in Promo
Gemline To Offer Luxury Travel Brand Hartmann in Promo
Products

Hartmann’s line of bags and luggage is the latest retail brand addition to the Counselo...

The Bottle Station Improves Accessibility for People With Limited Mobility
The Bottle Station Improves Accessibility for People With Limited Mobility
Strategy

The product secures items to surfaces, making it easier for people with mobility issues...

Promotions Planner: Awareness in Action
Promotions Planner: Awareness in Action
Products

Start presenting ideas to clients for promotional campaigns centered around October obs...

Translate Gen Z’s Love of ‘Grandma-Core’ Hobbies Into Promo
Translate Gen Z’s Love of ‘Grandma-Core’ Hobbies Into Promo
Products

Gen Z is taking their downtime offline – and their newfound interest in crafting, croch...

TravelChair Products Featured on ‘Good Morning America’
TravelChair Products Featured on ‘Good Morning America’
Strategy

A range of outdoor chairs and a table from the supplier were included in the show’s “De...