Strategy August 26, 2019
How to Become A Distributor Sales Hero
Your clients need your help and only YOU can save the day. Become a distributor sales hero customers know they can rely on, no matter what requirements their promos have. Whether they’re looking for all-natural products, high quality at low cost or the latest trends, put yourself in the position to always say “Yes, I can do that for you.” We’re breaking down some of the most common client requests and sharing how you can swoop in with a solution. Let’s go!
Scenario #1: Looking for the Latest Trends
How to Save the Day: Provide the latest trends by staying on top of them – or working with a supplier that does. Your supplier partner can share the latest in the industry and in their own lines, which will give you an advantage when pitching products to your clients. You’ll have insider intel on cutting-edge products and features, which will help your customers stand out from the competition. You’ll also show your services are a cut above what other distributors can offer.
Scenario #2: Require Retail Quality at a Low Cost
How to Save the Day: The divide between promos and retail grows smaller each day. In fact, many retail brands are now sold as promo products, or comparable products have been developed to emulate their appeal. If your clients are looking for retail quality, make sure you can come to the rescue with products good enough to sell in stores. Ask your suppliers if they’ve developed products comparable to big-name brands, or, better yet, do your research and find out where to source the brand itself.