Strategy June 03, 2024
Make the Sale: Essential Product Features for Education Clients
Each promo market has its own unique considerations, and education is no exception. Make the grade – and make the sale – by understanding the product features K-12 schools and colleges need to succeed. To illustrate this, we’ll look at one popular product and how it offers all these must-have features at fast turnarounds and affordable prices.
Variable Data Printing
K-12 schools and colleges often need to personalize promos, such as lanyards, to reflect teacher names, grade levels, sports teams, PTA volunteer names or club names for general use throughout the school year or for specific events. However, depending on the decoration method, these changes can get costly. Make sure you can offer your education clients variable data printing. For example, TrueColor lanyards allow for personalized details within a single run – no extra fees needed. Remember: school budgets are often tight, so saving education clients on expenses can be the difference between securing the sale or missing out on the order!