Strategy

Tie-Dye, Oversized Apparel Popular on Campus

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As colleges and universities return in full capacity, the promo industry is seeing a bo...

Foster Connection With Virtual Colleagues

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For those continuing to work remotely, here’s how to keep – and even strengthen – bonds...

How to Handle a Ransomware Attack in Progress

Mike Pfeiffer of American Solutions for Bu...

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Promo in the Wild Returns for Second Summer

The award-winning social media campaign hi...

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Promo Talk: Dan Ahern, Fog City Marketing

The senior manager of client services gets...

5 Reasons to Switch to a New Distributor Organization

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Distributor networks can be extremely beneficial, as they provide business support...

Create Memorable Mo-Mints: 5 Branding Benefits of Custom-Wrapped Candy

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Businesses are finally back open and consumers are ready to return to their normal...

New Equipment, Software for Apparel Decorators

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A compact dye sublimation printer and custom embroidery design for e-commerce are among...

Diversify Your Products & Double Your Revenue Streams in 4 Easy Steps

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If you sell only traditional promo and not full-color printing, you're missing out on...

This Week’s New Suppliers: High-End Products

Discover creative products from new ASI su...

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Accessible Lanyards

They’re a mainstay at trade shows, corpora...

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Camping, Outdoor Activities Trend This Summer

There are plenty of opportunities for prom...

Nike’s ‘Swoosh’ Tops Most Iconic Logos Study

Top 40 promo distributor 4imprint commissi...

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Promotions Planner: Shared Causes

October is an ideal time to help organizat...

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Educate On Cons, Cyber Threats Now – Or Risk the Worst

The danger to your promo products business...

Top Tweets of the Week - June 18, 2021

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From OJ's famous ride to a bunch of Jersey good guys, these tweets are guaranteed to sa...

Looking Sharp With Pins, Brooches

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Pins are a way to convey personal style and can confer a sense of exclusivity and belon...

Business Attire Makes a Comeback

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The return to the office and resurgence of events has people ditching their ratty T-shi...

Helpful Flashlights & Tools

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They aid in getting important things done, like tightening a loose screw or finding our...

Shopify Extends Checkout Software to Facebook, Google

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The e-commerce service says it will allow merchants to use Shop Pay, whether or not the...

Target Market: Live Music and Musical Artists

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Live, in-person concerts are surging back to life. Promo distributors can capitalize.