Strategy

PacSun Gender-Neutral Collection Is On-Trend

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The retailer hit the mark on several fronts, creating eco-friendly, gender-neutral clot...

Stylish Business & Executive Bags

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As companies welcome more employees back to the office, a professional bag makes the pe...

Quiz: Is Joining a Distributor Organization Right for Me?

Have you ever thought about joining a...

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2 Vital Laws of Attraction Missing From Your Marketing (Part 2)

Last week, Kanye broke the record...

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Kornit Digital Collaborates on Fashion Week Collection

The digital-printing manufacturer worked w...

Peloton Launches Apparel Brand

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The news comes as athleisure company Lululemon announced record earnings, underlining t...

This Week’s New Suppliers: One-of-a-Kind Gifts

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Discover creative products from new ASI suppliers.

Timeless Calendars

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End-buyers can harness the power of 365 days of advertising.

Distributor Pro Tips: How to Differentiate Your Offerings & Exceed Expectations

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With businesses back open and events kicking into high gear, competition is fierce...

Kitting Made Easy: Create Custom Mailers in 5 Simple Steps

Kitting is the promo tactic you need to...

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Gift Guide: Hot Products for the 2021 Holiday Season

Companies are eyeing several standout cate...

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USA-Made Gifts Emerge as Alternative to Supply Chain Woes

As disruption in the overseas supply chain...

Holiday Showcases: Crowd-Pleasing Gifts for Q4

This is the time of year to wow customers ...

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Marketing is the New Sales (Part 1)

One danger in running a business...

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The Top 100 ESP Searches

This ongoing project – updated with Q2 res...

ASI Awards $1,000 Industry Intern Scholarship

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ASI recently announced it has awarded Elizabeth (Ellie) Pickford, a sophomore at the...

Promotions Planner: Feel-Good Campaigns

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Start presenting ideas to clients for promotions centered on December events.

Cheering Holiday & Seasonal Products

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’Tis the season for items on your client’s wish list.

Homebuilding Market Faces Challenges

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Sentiment among builders is falling due to supply chain and economic pressures.

This Week’s New Suppliers: Built to Last

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Discover creative products from new ASI suppliers.

How to Spot an Order Red Flag

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A few careful checks can stop an order scam before it goes too far.