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Strategy

Inviting House & Home Items
Inviting House & Home Items
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As the omicron variant of COVID-19 threatens another winter of remote work and hunkerin...

Storm Creek Donates Merchandise for Charitable Event
Storm Creek Donates Merchandise for Charitable Event
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“Littles” at the recent Big Brothers Big Sisters Twin Cities Winter Picnic went shoppin...

Q&A: Why AI-Powered Search Engines Are the Future

The CEO of Search.io explains how machine ...


ASB Donates to Local Families in Need

The Top 40 distributor raised $12,000 for ...


Hone Your Public Speaking Skills

It’s a good idea whether you’re new to sel...

Ready or Not, Hiring Gets High-Tech Upgrade
Ready or Not, Hiring Gets High-Tech Upgrade
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Companies are using asynchronous interviews, video games and virtual reality to attract...

Better Cotton Aims to Reduce Greenhouse Emissions 50% by 2030
Better Cotton Aims to Reduce Greenhouse Emissions 50% by 2030
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The cotton certifier and sustainability initiative recently announced new climate chang...

2021 Product of the Year: Food Gifts
2021 Product of the Year: Food Gifts
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Companies hungry to connect with clients and employees turned to food during the pandem...

Joe’s Picks: Heading Out
Joe’s Picks: Heading Out
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Explore these must-have items for upcoming adventures.

Going the Distance: A Championship Message from ASI CEO Tim Andrews

Promo companies suffered a few body blows,...


Stay Active in the Winter Months

Rates of physical activity and exercise te...


This Week’s New Suppliers: Gen Z Favorites

Discover creative products from new ASI su...

Try These 3 Appliqué Trends

Layering one or more pieces of fabric onto...


Innovative Electronics & Wearable Tech

Technology is present in virtually every p...


Behind the Scenes: Tri-Blend Photoshoot

If you aren't already, it's time to get...

Behind the Scenes: The Cozy Edit Photoshoot
Behind the Scenes: The Cozy Edit Photoshoot
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It's no secret that soft and cozy loungewear is having a moment. What began as the...

Innovators Seek $650,000 Prize to Curb Microplastic Pollution
Innovators Seek $650,000 Prize to Curb Microplastic Pollution
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The Microfiber Innovation Challenge announced 12 finalists with solutions to stop cloth...

Very Peri Is 2022 Pantone Color of Year
Very Peri Is 2022 Pantone Color of Year
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A play on periwinkle, the lighthearted yet hopeful shade has merit for promo products a...

‘That Girl’ Trend Focuses on Mindfulness, Journaling
‘That Girl’ Trend Focuses on Mindfulness, Journaling
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Young women on TikTok and other social media platforms are sharing their aesthetic and ...

This Week’s New Suppliers: The Gift of Promo
This Week’s New Suppliers: The Gift of Promo
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Discover creative products from new ASI suppliers.

Shackets Trend as a Versatile Layering Piece
Shackets Trend as a Versatile Layering Piece
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Combining style and comfort, these shirt-jackets are the perfect topper for post-pandem...