Strategy

Puerto Rico in dire need as ASI hurricane relief fund drive continues; $93,150 raised so far

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An important message for the industry from ASI CEO Tim Andrews:   The...

Washington Capitals' Gravy Boat Giveaway is Promo Gold

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The Washington Capitals will be doing their bit to moisten overcooked turkeys this...

Promo Market to Target: Retail

For an industry in transition, compelling ...

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Case Study: High Expectations

This Florida distributor nurtures a cultur...

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Take Steps To Promote Healthy Feet

Seventy five thousand miles - or three...

Expert Secrets: The Three Keys to Success in Promo Product Sales

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Business-growth expert David Blaise, creator of Top Secrets of Promotional Products...

The Final Stretch: Embroidering on Compression Fabric

Wearables

Sewing on performance apparel requires adjustments to your hooping technique.

Take Your Show on the Road

Wearables

If you find the right niche, onsite on-demand screen printing can be very rewarding.

Festive Holiday Products

Advantages

End-of-year gift giving is something too many clients leave until the last minute. If...

Get Hot Around the Collar with Ties, Scarves

Help clients stand out with...

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Image of Potential New U.S. Men’s World Cup Jersey Leaked Online

The Internet has gone and done it again:...

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Logo Mats Provide Superior Branding Opportunities

Walls and countertops are excellent...

Promotional Products Companies Affected by Hurricane Irma

Hurricane Irma struck Florida last week,...

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6 Must-Haves For Your Home Page

Here are six elements your home page can’t...

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Tips for Amazing Distributor Customer Service

The best customer service that distributor...

Facebook Contest Music to Users' Ears

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It's no secret that contests encouraging engagement - especially ones that promise a...

Nike Creates More Sustainable Leather Product

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Nike has a plan to keep scrap leather out of the landfill. The shoe manufacturer's...

5 Hot Workwear Markets To Sell Into

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Strike while the iron is hot. These five markets are all growing, and you're already...

How To Sell To Even More Uniforms

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When you provide uniforms, a key element of an organization’s operation and recognizabl...

Touch, Teach, Connect: Sensory Marketing Really Engages

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Touch is the language of connection. As marketing experts, you have a powerful tool...

Amazon Reportedly Developing Alexa-Powered Smart Glasses

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Amazon wants to get in your face with its next product. The online retailer is...