Strategy

Boston's Charles River Apparel Brings the Holiday Cheer (in a Big Way) to Area Charity

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Accompanied by a squad of their dedicated employees decked out in festive holiday...

Essential Water Bottles

Advantages

A new report by Technavio found that the global sports bottle market is poised to...

Barstool Sports Takes Aim At NFL Over Trademarked Slogan, Merchandise

Merchandise, branding and trademarks are...

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Product Trends for 2018

From the latest in tech to exciting new co...

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Readers Predict 2018 Apparel Trends

We recently asked Wearables readers to...

Unlock the Power of Storytelling

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In this Strategy Session podcast, award-winning columnist and author Kindra Hall...

5 Ideas for Making Over Your Embroidery Business

Wearables

Consider diversifying into digital decoration or purchasing specialty equipment, like a...

5 Terms That Will Increase Your Performance Workwear Sales

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When you present workwear, buyers want to hear how the apparel will perform on the...

ASICentral Top 10: Magazine Features

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Each year our outstanding Editorial Department churns out a lot of great content....

Trend Alert: Tote-Mania Overtakes New York

Totes are suddenly an extremely hot,...

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'Hat Salesman' Elon Musk A Maven of Merch

Look out, promo industry! Serial...

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Holiday Promotional Opportunities All Year Round

When Canadian Prime Minister Justin...

Must-Have Meeting Gifts

American Express Meeting and Events...

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Axis Promotions Spreads Holiday Cheer

Top 40 distributor Axis Promotions...

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Get More Screen Time

If you get your screens right, the rest of...

5 Industries Buying Banners

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Better your sales rate with a focus on banners.

Star Wars + Ice Cream = A Winning Combination

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Let's get down to the first order of business: Few people can resist the power of ice...

Meet A Square With An Attitude

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Discover how to turn the Southwest staple of a bandanna into a dual-purpose promo for a...

Ultra Violet Crowned 2018 Color of Year

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Expect 2018 to be emotional, imaginative and deeply … purple. The Pantone Color...

ASICentral Top 10: Promogram News

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Each year our outstanding Editorial Department churns out a lot of great content....

8 Ways To Be More Motivated

Advantages

Examine your surrounding environment and desire in order to achieve more. 1....