Strategy

Fashion Forwards: 'Shorts Suit' Trend Adds Fuel to NBA Rivalry

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Things are getting heated on the court between the Cleveland Cavaliers and the Golden...

6 Apparel Prints & Pattern Trends to Watch

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Do you know what's haute for promo apparel? While the promotional products...

There’s A Ton of World Cup 2018 Branded Merchandise and Promotional Products

In two weeks, the 2018 World Cup will...

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Wearables News Briefs – June 2018

Cintas  (asi/162167), a Top 40...

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Uncommon Awareness Items

Pro tip: Look to donate both awareness...

6 Opportunities For Promotional Print Sales

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First thing's first: What is promotional printing? It's simple: Printed marketing...

Expert Secrets: Communication is the Key to a Successful Family Business

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In this two-minute video, Dr. Steve Treat, ASI Show speaker, senior therapist and...

6 Markets For Tech You're Already Selling To

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When pitching promo products, it's important to highlight useful and relevant items....

Q&A: The Value of Handcrafted Branded Merch

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Chelsea van der Meer is the founder, creative director and "head hustler" at Batch,...

T-Shirt Brand Could “Drastically Alter the Future of Fashion”

A new basics T-Shirt brand is set to...

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Promo Talk: Nissin Shah, Rhombus Canvas

Candid opinions from industry pros.

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Souvenir Apparel Across The States

Did you know, the U.S. sales of gift,...

Decorators’ Nightmare Scenarios – Solved!

We have the answers to the burning questio...

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Designer Shirt Gives New Meaning to Idea of Layering

Luxury fashion brand Balenciaga just...

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How To Capture High-End Clients: The Product You Need To Know

High-end (aka high-spend) clients are...

How To Sell Apparel That Appeals To Millennials

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Millennials influence a lot more than social media and the popularity of avocado...

Q&A: Why Decorators Need Online Design Tools

Wearables

Many apparel decorators and distributors worry about how they can compete with...

Distributors, Decorators Share Business Fears

Wearables

As a small-business owner, what are some of your biggest fears? We checked in with...

Pepsi Has A New Promo Products-Fueled Rewards Program

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Once upon a time, Pepsi was the choice of a new generation. Now, the soft...

Online Stores Are Changing Sports Fundraising for the Better

Advantages

The importance of fundraising in youth sports cannot be overstated. Sports programs...

World Cup History Transformed Into Animated Tapestry

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If you love soccer and embroidery, then you'll get a kick out of this news: The BBC's...