Strategy

Sell Solutions Instead of Products: 6 Ideas That Will Work for You

Web Exclusive

Increase your profits on every promo you sell by recognizing upsell opportunities...

Unique Job Titles in the Promo Industry

Advantages

Gurus, ninjas and evangelists, oh my! Uncommon job titles are sweeping the business wor...

New Stranger Things Merch Features In Brand Collaboration with Baskin-Robbins

The collab is helping to hype the upcoming...

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Pride Month Presents Opportunity for Promo Pros

Pride Month is increasingly becoming an...

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Sustainability And The Promotional Products Industry

Here’s how industry suppliers and decorato...

How to Add Some Sparkle to Designs

Wearables

These 10 tips will help you buy and apply rhinestones effectively.

Trending Totes & Shopping Bags

Advantages

As more cities and states ban single-use plastic bags, the demand for reusable totes...

Beginner’s Guide: Increase Your Profits With Promotional Hats

Web Exclusive

Hats are in hot demand. With headwear dominating retail, it's no surprise the promo...

Seeking Sustainability In The Promo Apparel Industry

Wearables

Long one of the world’s biggest polluters, the apparel industry is changing its ways. H...

From the Top Down - 2019 Promotional Products Sales Compensation Survey

A healthy, productive work environment sta...

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Don’t Fear Changing Commissions - 2019 Promotional Products Sales Compensation Survey

Switching commission structures is hard, b...

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Compensation Expectation - 2019 Promotional Products Sales Compensation Survey

Employees expect competitive compensation ...

Job Satisfaction - 2019 Promotional Products Sales Compensation Survey

Happiness at work continues to be a focus ...

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Four Approaches to Sustainability

As the world's second-largest polluter,...

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Video: Tips for Making Your Shop More Sustainable

When it comes to shop sustainability,...

How to Sell Eco-Friendly Apparel

Wearables

Apparel distributors and decorators interested in selling sustainably made apparel...

Five Ways to Make Your Apparel Shop More Sustainable

Wearables

1. Reduce Energy Use You don't have to jump right into costly upgrades, like...

My Journey Into Eco-Friendly Screen Printing

Wearables

I'm often asked how I started my eco-friendly screen-printing shop. Quite frankly,...

How To Win Apparel And Headwear Orders Over Your Competitors

Web Exclusive

Apparel is a popular promo category. Make sure your service stands out to win the...

Athleisure Cheat Sheet: Fitness Fabrics You Need to Know

Web Exclusive

Performance apparel is extremely popular, especially during the summer months. Do you...

Podcast: Sustainable Supplier Turns Old Tees into New Faves

Web Exclusive

Marine Layer (asi/68730) was born a decade ago when founder Mike Natenshon's...