Strategy

Top Rated Supplier Helps Distributors With Outdoor Events

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Are you pigeon-holed? When your clients and prospects think of you, do they...

Brimming Over With Style

Wearables

Fashion seems to be stuck in a permanent state of "Throwback Thursday." From fanny...

5 Summer Markets Looking for Lip Balm With Sun Protection

Ah, summer: The season of sunshine, sand...

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4 Often Missed Printed Promo Opportunities

Don't miss out on valuable sales. There...

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Sales Guide: Impress Your Clients With Metal Promos

When it matters, invest in metal....

Nike, H&M Launch 'Stranger Things' Merch Collections

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More and more swag collabs for the upcoming new season of the popular show are hitting ...

Alcohol Brands Stir Up Promos At Bar Convent Brooklyn

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The bar and beverage industry’s epic cocktail party returned for its second year.

How to Maintain A Healthy Diet

Advantages

Lifestyle tips for busy professionals.

Prominent Badges, Buttons & Lapel Pins

Advantages

These traditional products come in many shapes, sizes and materials, so there's...

InkSoft Acquires Digital Art Solutions

InkSoft , maker of sales and production...

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Miller Lite Beer Can Doubles as a Game Controller

Miller Lite has taken merchandising to a...

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4 Outdoor Markets for Summer Promo Sales

Summer will be here before you know it,...

Guantanamo Bay Has A Merch Shop

Items include branded T-shirts, caps, mugs...

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2019 Promotional Products Sales Compensation Survey

Employees expect competitive compensation ...

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How To Increase Your Profits With Corporate Clients

Win corporate clients with products...

I Earned My MASI: Aimee Zeidman

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Aimee Zeidman is the owner and director of operations at Unforgettable Goods...

10 Customers That Want To Buy Flip-Flops Today

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Step up your promo sales with fun and fashionable flip-flops. There are tons of...

Printing on Demand at SXSW

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When Mark Seymour, chief sales officer at Next Level Apparel (asi/73867), asked me to...

Forever 21 Teams Up With Cheetos for Hot Merch

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Move over, Taco Bell ! The hottest branded merch these days comes from a...

7 Merch Trends From the U.S. Open Swag Collection

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Admittedly, our golf game here at Counselor magazine is more Rodney Dangerfield...

8 Classic Closing Techniques

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When you’re ready to ask for the close, look to these tried-and-true methods of getting...