Strategy

Promo Talk: Lucas Guariglia, Rowboat Creative

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Candid opinions from industry pros.

Trend Alert: Pistachio Fashion Rules Fall

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The light green shade is unisex and neutral, making it a great choice for promotional a...

Generation Z Poised To Enter Your Sales Ranks

Are you ready?

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Proforma Affiliate Hosts Customer Appreciation Day

Fifteen top suppliers were on hand to show...

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Hooping Do's And Don'ts

Try these techniques for speedy embroidery...

Trend Lessons From New Fresh Prince Collection

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Actor Will Smith’s limited-edition line, Bel-Air Athletics, is filled with retro-inspir...

Q&A: Rymax Owner Discusses Incentives Market, Technology

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Rymax Inc., a New Jersey-based provider of incentives and rewards programs and the...

How To Boost Email Open Rates

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Focus on these key aspects of your email marketing campaign to boost opens.

Innovative Computer Accessories

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These suppliers have the latest and greatest. Midnite Snax (asi/71685) ...

Stormtech Holiday Gift Guide 2019

Your One-Stop Holiday Order Specialists

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2019 Wearables Top Decorator Contest - Results

Decorators put their real-world skills to ...

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How To Protect Yourself From Data Breaches

Interviews with the brightest minds in bus...

Trend Alert: ‘VSCO Girls’ and Promo

The product penchants of these Gen Z fashi...

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How It’s Made: All-Natural Promo Stories for Your Sales Presentations

U.S. organic product sales amassed over...

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Essential Awareness Items

Help get the word out for good causes....

Gifts & Incentives Guide: Why Outerwear Makes the Perfect Pitch

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With the year coming to a close, it's time to pitch end-of-year gifts and incentives....

Long Island Releases Tourism Merchandise

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Long Island, NY, is now tapping into community pride and increasing regional tourism...

Obituary: Lisa Snyder, Allentown Toy

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Lisa Snyder, brand manager at Allentown Toy Manufacturing Co. (asi/117801) in...

‘Make Campus Great Again’ Outreach Includes Trump Reelection Merch

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The Trump campaign has also launched an extensive line of 2020-themed branded swag.

Study: Factory Audits Fail To Protect Garment Workers

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The findings from a labor rights group could be worth a review by promotional products ...

Decoration Made Easy: When and Where to Use DTG Printing

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Direct-to-garment (DTG) printing is one of the most popular decoration methods in...