Strategy

Merch Supports Oklahoma’s Rebrand

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The Sooner State has a new logo and tagline – and fresh branded merchandise to compleme...

Six Ways To Be More Creative

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In a fast-paced industry with educated clients, creative ideas will set distributors ap...

Energizing Power Banks

They’re ideal for emergency kits, traveler...

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New StrombergBrand VP Is Third-Generation Exec

Jennifer Stromberg, granddaughter of the u...

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7 Ways to Secure Wedding Sales With Drinkware

Wedding season isn't just a season -...

Meet the Woman Behind J-Lo’s Famous Bling Cups

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It's been a busy week for Teneka Moore, owner of TaylorMade Bling in St. Louis, MO....

Stand-Out Lanyards

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No one questions the credentials of this trade show essential. Pinnacle Designs...

Promo Matchmaker: Why Print + Promo Products Make The Perfect Pair

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Love is in the air, and you're going to love this promo idea. It's time to play...

Thanks to Beyoncé, Popeyes Uniforms Are Fashion

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When Beyoncé's Ivy Park clothing line teamed up with Adidas to launch an...

18 Impressive Pen Styles You've Never Seen Before

Bye-bye, basic ballpoints. It's time to...

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Trend Alert: Cardigans Offer Cozy Style

A great layering piece for promo and unifo...

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ASI Ranks the Democratic Presidential Merch

With election season heating up, we took a...

Wearables News Briefs - February 2020

PolyOne Specialty Inks has launched...

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How To Leverage Marketing To Grow Your Client Base

Interviews with the brightest minds in bus...

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Delightful Plush Products

According to Best Mattress Brand, 16% of...

Charles River Kicks Off 2020 Clothing for a Cause

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Top 40 supplier Charles River Apparel (asi/44620) has launched its second annual...

How Many Promo Products Can a Super Bowl Ad Buy?

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Instead of spending $5.6 million on a 30-second ad, look how many baseball caps Doritos...

5 ways to Grow Your Profits With Seeded Promos

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Grow your bottom line this year with seeded promos. These profitable products...

How To Make A Great First Sales Impression

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A positive first impression is often the difference between closing a sale or staring r...

How To Make A Bad First Impression

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The six worst things to do when meeting someone.

Now Available For 2020: New & Trending Lip Balm Clients Will Love

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New year, new products. Upgrade your lip balm offerings for 2020 with the latest...