Strategy

I Earned My MASI: Aimee Zeidman

Web Exclusive

Aimee Zeidman is the owner and director of operations at Unforgettable Goods...

10 Customers That Want To Buy Flip-Flops Today

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Step up your promo sales with fun and fashionable flip-flops. There are tons of...

Printing on Demand at SXSW

When Mark Seymour, chief sales officer...

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Forever 21 Teams Up With Cheetos for Hot Merch

Move over, Taco Bell ! The hottest...

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7 Merch Trends From the U.S. Open Swag Collection

Admittedly, our golf game here at ...

8 Classic Closing Techniques

Advantages

When you’re ready to ask for the close, look to these tried-and-true methods of getting...

Sell Solutions Instead of Products: 6 Ideas That Will Work for You

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Increase your profits on every promo you sell by recognizing upsell opportunities...

Unique Job Titles in the Promo Industry

Advantages

Gurus, ninjas and evangelists, oh my! Uncommon job titles are sweeping the business wor...

New Stranger Things Merch Features In Brand Collaboration with Baskin-Robbins

Web Exclusive

The collab is helping to hype the upcoming release of Stranger Things’ third season.

Pride Month Presents Opportunity for Promo Pros

Pride Month is increasingly becoming an...

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Sustainability And The Promotional Products Industry

Here’s how industry suppliers and decorato...

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How to Add Some Sparkle to Designs

These 10 tips will help you buy and apply ...

Trending Totes & Shopping Bags

As more cities and states ban single-use...

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Beginner’s Guide: Increase Your Profits With Promotional Hats

Hats are in hot demand. With headwear...

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Seeking Sustainability In The Promo Apparel Industry

Long one of the world’s biggest polluters,...

From the Top Down - 2019 Promotional Products Sales Compensation Survey

Advantages

A healthy, productive work environment starts with management.

Don’t Fear Changing Commissions - 2019 Promotional Products Sales Compensation Survey

Advantages

Switching commission structures is hard, but it will pay off for both reps and your bus...

Compensation Expectation - 2019 Promotional Products Sales Compensation Survey

Advantages

Employees expect competitive compensation with added security in the form of salary.

Job Satisfaction - 2019 Promotional Products Sales Compensation Survey

Advantages

Happiness at work continues to be a focus of employers, and employees are noticing.

Four Approaches to Sustainability

Wearables

As the world's second-largest polluter, the fashion industry has a lot of work to do,...

Video: Tips for Making Your Shop More Sustainable

Wearables

When it comes to shop sustainability, there's no magic bullet, says Marci Kinter of...