Strategy

Merch for Essential Workers Abounds

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Essential worker merchandise is suddenly everywhere. "Essential AF" T-shirt...

The CARES Act & the Promo Industry

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The CARES Act includes several provisions to help businesses weather the coronavirus pa...

Varsity Jackets 101: How to Sell This Iconic Outerwear Style

Meet varsity jackets, a time-tested and...

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5 Reasons Signage Will Increase Your Revenue

Signage is one of the most lucrative...

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Dispatches From the Work-From-Home Front, Week 6

ASI staffers talk about virtual events and...

When Will Promo Sales Bounce Back?

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Despite how bad things are now, industry execs are optimistic that the beginning of a r...

3M Questions Daymond John’s Deal To Sell N95 Masks

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The star of reality show Shark Tank faces no criminal or civil charges, and denies any ...

Restorative Stress Relievers

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Perfect products for these trying times. Fey Promo (asi/54040) Users can...

EPromos, Chris Riggs Collaborate on Earth Day Art

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Hit Promo was also part of the project, which included a charitable effort for COVID-19...

Branded Matchbook Turns Up on eBay

An industry veteran used it as a self-prom...

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Musical Acts, NBA Teams Sell Branded Face Masks

The initiatives often have a charitable co...

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Refined Woven Shirts

This classic piece remains a mainstay in...

Creative Graduation Gifts During Coronavirus

These innovative products are sure to dazz...

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Dr. Birx Bobblehead to Support COVID Fight

Five dollars from the sale of each bobbleh...

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Dye-Sublimation: How to Sell Full-Color Decoration Fit for a King or Queen

Hear ye, hear ye : It's time to give...

Dispatches From the Work-From-Home Front, Week 4

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The ASI team shares the shows they’re binge watching and hobbies they’ve taken up while...

Inspired Wine & Bar Accessories

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Cheers to these classy products. Galaxy Balloons (asi/55675) Don't worry...

Fauci Bobblehead Generates $100K for COVID Fight

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The National Bobblehead Hall of Fame and Museum says the bobblehead has become its best...

How to Stay Motivated During Hard Times

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Use these simple, actionable strategies to keep moving forward.

Tiger King Merch Is Everywhere

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Swag tied to the wildly popular Netflix true crime documentary miniseries has exploded ...

Dispatches From the Work-From-Home Front, Week 3

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The ASI team reflects on another week of working remotely.