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Awards

SOI 2019: Debate: The Future of Promotional Catalogs
SOI 2019: Debate: The Future of Promotional Catalogs
Counselor

Should suppliers only publish digitally?

SOI 2019: Consolidated Spend in the Promo Products Industry
SOI 2019: Consolidated Spend in the Promo Products Industry
Counselor

One-stop shopping is in vogue in the promo sector as suppliers covet more market share.

SOI 2019: Errors In The Promo Products Industry

As industry firms handle more business, di...


SOI 2019: Top Searches For ESP And ESP Websites

What products are distributors and end-buy...


SOI 2019: Debate: Buying Groups

Are they good for promo?

SOI 2019: Product Safety: Concern & Responsibility
SOI 2019: Product Safety: Concern & Responsibility
Counselor

Promo firms recognize the need for more awareness, but is that enough?

SOI 2019: The Life Of A Promo Products Distributor
SOI 2019: The Life Of A Promo Products Distributor
Counselor

Have you ever wondered how your work schedule compares to others in the market?...

SOI 2019: Supplier Sentiment
SOI 2019: Supplier Sentiment
Counselor

Geopolitical strife, rampant consolidation and shrinking margins have dampened spirits.

SOI 2019: Forecast For The Promo Products Industry
SOI 2019: Forecast For The Promo Products Industry
Counselor

A look at how technology and trends will shake up the market in the years ahead.

SOI 2019: Top Products in the Promo Industry

This year’s best-selling categories includ...


SOI 2019: The Promo Products Industry As 100 Distributors

Using data from this year's SOI survey,...


SOI 2019: Year In Review

A glimpse at the market’s key moments in 2...

Top 40 Distributors 2019

Counselor’s exclusive ranking of the distr...


Top 40 Suppliers 2019

Counselor’s exclusive ranking of the suppl...


Counselor Awards 2019

Meet the 11 winners of the prestigious 201...

State of the Industry 2019
State of the Industry 2019
Counselor

Our annual report features exclusive data detailing trends, challenges and opportunitie...

Online Sales Tax 101
Online Sales Tax 101
Counselor

Companies that sell on the web are now required to collect sales tax in many states. Is...

Promotional Product Spotlight - Hospitality Items
Promotional Product Spotlight - Hospitality Items
Counselor

A showcase of the most popular promo categories, offering insights and sales advice.

Social Media, Promo Products Help Drive Hospitality Industry
Social Media, Promo Products Help Drive Hospitality Industry
Counselor

Social media has helped power and shape the hospitality industry, as people post...

How to Break Into the Hospitality Market
How to Break Into the Hospitality Market
Counselor

Looking to break into the hospitality market or enhance your current sector sales?...

How to Address Price Increases with Clients
How to Address Price Increases with Clients
Counselor

5 tips to help with the rising costs of doing business.