Awards

Quality Control in the Promo Products Industry

Counselor

Misprints, delays, incorrect shipments and other issues are increasingly plaguing distr...

Five Ways to Overcome Stage Fright

Counselor

FACT: About 40% of people are afraid of speaking in public, according to Gallup...

2019 Counselor Distributor Choice Awards Finalists

Below are the finalists for the 2019...

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How to Optimize Your Website for Voice Search

The number of spoken web searches is...

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How to Get Started with Pinterest

Eager to start leveraging Pinterest?...

Case Study: Meme Marketing

Counselor

Smile Train, a charity that helps children with cleft lips and palates, used memes as...

How to Succeed with Meme Marketing

Counselor

What are memes? In the digital age, a meme is typically a funny image or video...

How to Get More Clients to Recommend You

Counselor

FACT: About 82% of distributors say they use referrals to gain new business,...

Four Ways to Improve Web Presentations

Counselor

FACT: Data from the Content Marketing Institute shows that webinars are among the top...

How to Become a Master Negotiator

FACT: Over 40% of U.S. workers don't...

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How to Find Decision-Makers

FACT: On average, 5.4 people are...

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How to Make a Strong Online Impression

FACT: According to data from the Hinge...

How to Create a Better LinkedIn Profile

FACT: Only 15% of LinkedIn users have...

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How to Leverage Influencer Marketing

Influencer marketing is a flourishing new ...

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How to Find Better Job Candidates

FACT: About 65% of recruiters say talent...

The Campaign: Super Bowl Swag

Counselor

An inside look at The Icebox’s (asi/229395) exciting promo campaign that centers on pro...

How to Have a Millionaire’s Mindset

Counselor

FACT: A year ago, only 45% of distributors reported increased annual profits, SOI...

Is Made-in-the-USA Poised for a Comeback?

Counselor

The way Rich Carollo sees it, the tariffs on Chinese imports present an opportunity...

5 Ways to Address Price Increases With Clients

Counselor

Tariffs and product price increases are poised to cause disruption in 2019. Navigate...

Tariffs: Impact & Advice for the Promo Industry

Counselor

Increased products costs, price fluctuations, supply chain disruption and thinner margi...

5 Ways to Thrive With Facebook Live

Counselor

FACT: According to Facebook stats, users watch Facebook Live videos three times...