Awards

DiscountMugs and Bel Promo: Perception vs. Reality

Counselor

When the subject of suppliers selling direct surfaces in the promotional products...

Direct Selling and Sourcing: The Trust Factor

Counselor

With direct selling and sourcing causing waves, Counselor asked leading industry...

How to Grow Sales By Being Transparent

Opinions and advice from people in promo. ...

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How to Boost Creativity to Better Serve Clients

Advice for finding more success in busines...

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Social Commerce and the Promo Products Industry

Social media platforms are making it easie...

How Do You Grow Your Business Without Losing The Personal Touch

Counselor

Industry experts Jamie Stone, Gifts By Design, and Kathy Cheng, Redwood Classics Appare...

How To Boost Your Bottom Line With Wearables

Counselor

Want to increase your apparel orders? Don't be afraid to upsell your clients. It's...

Promo Company Spotlight: Mudd Print & Promo

Counselor

Promo companies share local secrets about their cities. This month: Mudd Print & Promo ...

How To Keep Your Brand Consistent

Counselor

Brand consistency happens when a company, organization, group or even a person...

ESP Web - Leading Search Terms In 2019

These are the leading search terms for...

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Succeed with Live Event Decoration

Need a truly memorable promo? Follow the l...

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Which Jobs Can’t Earn Overtime Pay?

The rules regarding overtime pay can...

Overtime Pay and the Promo Industry

New rules on overtime pay could have a sig...

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Top Compliance Tips For New Overtime Rules

What should you do to be in compliance...

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2020 Counselor Distributor Choice Awards - Winners

Below are the winners for the 2020...

2020 Promo Supplier of the Year: Bag Makers

Counselor

Celebrating its 40th year in business, this bag manufacturer proves that resilience and...

How To Generate Better Blog Ideas

Counselor

A good blog can improve your ranking in internet searches related to your business,...

Promo Case Study: Super Bowl Success

Counselor

The inside story of how a Florida promo distributor has executed six figures worth of p...

The Rise of S&S Activewear

Counselor

In a decade, S&S Activewear has grown from successful regional supplier to nationwide a...

Promo Distributor Home-Office Makeover

Counselor

See how one distributor’s unsettling workspace was transformed into a peaceful, profess...

Advice for Selling Custom Products

Counselor

Ask these six questions for clients seeking custom items.