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Strategy

Storm Creek Donates Merchandise for Charitable Event
Storm Creek Donates Merchandise for Charitable Event
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“Littles” at the recent Big Brothers Big Sisters Twin Cities Winter Picnic went shoppin...

Q&A: Why AI-Powered Search Engines Are the Future
Q&A: Why AI-Powered Search Engines Are the Future
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The CEO of Search.io explains how machine learning can improve upon the 20-year-old tec...

ASB Donates to Local Families in Need

The Top 40 distributor raised $12,000 for ...


Hone Your Public Speaking Skills

It’s a good idea whether you’re new to sel...


Ready or Not, Hiring Gets High-Tech Upgrade

Companies are using asynchronous interview...

Better Cotton Aims to Reduce Greenhouse Emissions 50% by 2030
Better Cotton Aims to Reduce Greenhouse Emissions 50% by 2030
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The cotton certifier and sustainability initiative recently announced new climate chang...

2021 Product of the Year: Food Gifts
2021 Product of the Year: Food Gifts
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Companies hungry to connect with clients and employees turned to food during the pandem...

Joe’s Picks: Heading Out
Joe’s Picks: Heading Out
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Explore these must-have items for upcoming adventures.

Going the Distance: A Championship Message from ASI CEO Tim Andrews
Going the Distance: A Championship Message from ASI CEO Tim Andrews
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Promo companies suffered a few body blows, yet each and every one of you kept fighting.

Stay Active in the Winter Months

Rates of physical activity and exercise te...


This Week’s New Suppliers: Gen Z Favorites

Discover creative products from new ASI su...


Try These 3 Appliqué Trends

Layering one or more pieces of fabric onto...

Innovative Electronics & Wearable Tech

Technology is present in virtually every p...


Behind the Scenes: Tri-Blend Photoshoot

If you aren't already, it's time to get...


Behind the Scenes: The Cozy Edit Photoshoot

It's no secret that soft and cozy...

Innovators Seek $650,000 Prize to Curb Microplastic Pollution
Innovators Seek $650,000 Prize to Curb Microplastic Pollution
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The Microfiber Innovation Challenge announced 12 finalists with solutions to stop cloth...

Very Peri Is 2022 Pantone Color of Year
Very Peri Is 2022 Pantone Color of Year
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A play on periwinkle, the lighthearted yet hopeful shade has merit for promo products a...

‘That Girl’ Trend Focuses on Mindfulness, Journaling
‘That Girl’ Trend Focuses on Mindfulness, Journaling
Web Exclusive

Young women on TikTok and other social media platforms are sharing their aesthetic and ...

This Week’s New Suppliers: The Gift of Promo
This Week’s New Suppliers: The Gift of Promo
Web Exclusive

Discover creative products from new ASI suppliers.

Shackets Trend as a Versatile Layering Piece
Shackets Trend as a Versatile Layering Piece
Web Exclusive

Combining style and comfort, these shirt-jackets are the perfect topper for post-pandem...

The Bright Side: Coming Together to Offer a Hand Up
The Bright Side: Coming Together to Offer a Hand Up
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When an account executive at a Michigan distributor happened to meet a family in need, ...