Strategy

The Comprehensive Print & Promo Holiday Gift Guide

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It's time to help your clients spread seasonal cheer and shore up strong business...

Helpful Stress Relievers

Advantages

They not only allow for the release of tension but can also aid in deepening users’ focus.

Promotions Planner: Winter Brainstorming

Start presenting ideas to clients for camp...

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Q&A: Why a Strong Professional Network Needs ‘Weak Ties’

A recent study of LinkedIn data found that...

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This Week’s New Suppliers: Bringing Back the Basics

Discover creative products from new ASI su...

End-of-Year Apparel Gift Guide: Premium Retail Brands That Impress

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Holiday apparel  is meant to impress, which means  premium retail brands  should be...

The Blueprint to Improving Promo’s Convoluted Order Process

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Miscommunications, lack of updates, incomplete POs – no wonder ordering promos is a mes...

How to Change the Industry’s ‘Brandfill’ Reputation

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By collectively improving and better demonstrating the value of its services and produc...

Can the Promo Industry Go Plastic Free?

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Seemingly impossible, there are ways the industry can dramatically reduce its use of th...

From Trained Raccoons to Private Islands: 3 Offbeat Sustainability Initiatives

Brands are going to extremes to show off t...

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The Path to Getting Out of China

Even as the practice of diversified sourci...

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Phillies Fans Set a Merch-Buying Record After Reaching World Series

The club’s rabid fan base purchased team-b...

Use These Ideas From the World’s Biggest Companies to Improve Diversity

The promo industry needs to boost its dive...

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This Week’s New Suppliers: Branding Like a Boss

Discover creative products from new ASI su...

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DTF Transfers: See What All the Buzz Is About

If you're tuned into decorating apparel,...

3 Tips for Job Seekers as Pay Transparency Movement Grows

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A New York City law making it mandatory for employers to share wages in postings goes i...

Q&A: How to Be a More Empathetic Leader

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Contrary to popular belief, empathy in leadership doesn’t mean putting yourself in anot...

3 Easy Ways to Reduce Your Company’s Energy Use

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Making sustainable changes to your business requires a mindset shift, but in addition t...

SnugZ USA 2022 Gift Catalog

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Prepare your end-of-year sales presentations with the latest products from ASI...

Decorating Equipment Roundup From PRINTING United

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The Las Vegas trade show featured vendors for the entire spectrum of printing categorie...

ASI Announces Winner of Intern Video Contest

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Participants in the summer program were invited to submit short videos to offer insight...