ASI Member? Login here to access Education, Research, ESP, Pay Your Bill, Find a Supplier and much more.
Not an ASI Member? Learn more about ASI today!
Strategy
Steak-Umm Capitalizes on Twitter Fame With Swag Store
Web ExclusiveFor a profile in how a clever social media strategy can be leveraged into offline...
Top 10 Selling Points of USB Chargers
Web ExclusiveTop 10 Selling Points of USB Chargers Since nearly everyone owns a smartphone,...
Increase Sales in Top Markets With Innovative Signage & Displays
The latest State of the Industry figures...
Proforma Creates Program to Attract Young Professionals
Top 40 distributor Proforma (asi/300094)...
Adventures in Rebranding: Dunkin’ Donuts Changes Name
“Donuts" is being dropped in favor of just...
How to Build a Community on Social Media
AdvantagesThis distributor builds goodwill on social media to drive traffic naturally.
End-Of-Year Incentives End-Users Will Want To Wear
Web ExclusiveApparel and accessories are some of the most popular promos for end-of-year gifts....
Gildan Launches Polo Brand
Web ExclusiveTop 40 supplier Gildan (asi/56842) is entering the polo game with a new brand...
Q&A: Matt Gresge, AIA Corporation
Web ExclusiveUnder CEO Matt Gresge's leadership, AIA Corporation (asi/109480) increased...
Target Decorated Apparel Names President
Target Decorated Apparel ...
Gritty: Marketing Gold or Short-Term Stunt?
The Philadelphia Flyers new mascot is a vi...
5 Workwear Trends To Watch
Think apparel trends don't apply to...
Top 5 Customers For Healthcare Promos
Top 5 Customers for Healthcare Promos ...
Plan Ahead For Q4 And Beyond With Promotional Printing
This upcoming seasonal marketing...
Multi-Use Lanyards
Lanyards have long been a part of our...
Walmart Pledges To Pull Soviet T-Shirts After ‘Eastern Bloc’ Outcry
Web ExclusiveStill, it appeared some Soviet-themed tees were available online early Monday.
‘FitzMagic’ At Heart of Trademark, Personal Branding Controversy
Web ExclusiveNFL Rookie Minkah Fitzpatrick has taken flak for filing a trademark application for “Fi...
Sponsored Content
How To Win Bigger, Better Orders: The Benefits of Co-Branding With a Premium Retail Brand
Want to win business with prestigious brands, but don't know where to start?...
SPONSORED BY:
Name Badges: The Easiest Add-On Sale You’re Probably Overlooking
The best customers to sell to are the ones you're already working with . Increase...
SPONSORED BY:
Now Available: 2026 Print on Demand Industry Report
Transform your apparel and merchandising strategy with the exclusive Print on Demand...
SPONSORED BY:
Discover the Drinkware Everyone’s Talking About
Don't miss the new glassware collection from SnugZ USA (asi/88060): your...
SPONSORED BY:
Don’t Give Up On Customer-Gifting Programs
AdvantagesCustomer gifting is in decline, but distributors can reverse the trend by painting the ...
Why Housewares Should Be Your Next Hot Seller
Web ExclusiveThere's no place like home. End-users certainly know this, but do your clients?...
Why You Should Be Selling Calendars
Web ExclusiveCalendars may seem like a thing of the past, especially since cellphones are...
6 Strategies to Extend Holiday Business Year-Round
AdvantagesYes, December gifts are an absolute must. But there are 11 other months that deserve yo...