Strategy

Case Study: Microsoft Sends Out Swag for Virtual Conference

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Digital attendees of the “Build” event are getting everything from socks to a bamboo lu...

Register: Upcoming Webinar on Getting Back to Business

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A TEDx speaker will offer his advice on preparing for the second half of 2020.

6 Ways Creditors Can Minimize Risk and Improve Recovery

In these turbulent economic times,...

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Apart But Together: How to Provide Apparel for Today's Climate

These are unprecedented times we're...

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Appetite for Andrew Cuomo Merch Grows

Demand is coming from the New York governo...

Last Week Tonight’s Branded Stamps to Aid USPS

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The talk show is donating $11 from every $14 stamp sheet sale to the United States Post...

As Puzzle Sales Soar, Brands Get in on the Action

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Thanks to coronavirus-caused lockdowns, jigsaw puzzles have been a hot item for the hom...

JournalBooks Donates Care Kits to Second Harvest Food Bank

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The PCNA subsidiary created 1,500 gift bags for children.

Upscale Business & Executive Bags

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Professional polish never looked so good. AAA Innovations (asi/30023) Tap...

Help Businesses Bounce Back With Budget-Friendly Promos

With the economic landscape changing...

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Reports: Trump to Offer Branded Masks

Face masks supporting President Donald Tru...

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Dispatches From the Work-From-Home Front, Week 7

ASI staffers share the highlights of their...

All-Purpose Multifunction Pens

Writing is just the start. BIC...

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5 Reasons You Must Sell Retail Brands

Retail brands should be included in all...

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Polish Up Your Virtual Meeting Etiquette

After six weeks of remote work, here’s a q...

Merch for Essential Workers Abounds

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Essential worker merchandise is suddenly everywhere. "Essential AF" T-shirt...

The CARES Act & the Promo Industry

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The CARES Act includes several provisions to help businesses weather the coronavirus pa...

Promotional Products Sales Report 2020 – East

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A steady, established business climate offers plenty of optimism for the coming year.

Promotional Products Sales Report 2020 – West

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Population growth and favorable business climates deliver compelling opportunities for ...

Promotional Products Sales Report 2020 – Midwest

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Business opportunities and strengthening industries help this region shake the ‘flyover...

Varsity Jackets 101: How to Sell This Iconic Outerwear Style

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Meet varsity jackets, a time-tested and beloved branded outerwear style . Boasting...