ASI Member? Login here to access Education, Research, ESP, Pay Your Bill, Find a Supplier and much more.

Not an ASI Member? Learn more about ASI today!

Strategy

Five Tips for Better Sales Communication
Five Tips for Better Sales Communication
Web Exclusive

Put these activities into regular practice to build strong client relationships.

Entertaining Bluetooth Speakers
Entertaining Bluetooth Speakers
Web Exclusive

They’re a promo mainstay.

Harper+Scott Hosts Virtual Discussion on Race, Racism

Michael Eric Dyson, a professor at Vanderb...


Big Markets in Promo

What’s working now for promo’s largest buy...


Promo Firms Lay Out Vaccination Plans

From “highly encouraging” it to offering i...

Polos & Golf Apparel
Polos & Golf Apparel
Web Exclusive

Send end-users to the course in style.

Project 2021: Promo Industry Ready for Rebirth
Project 2021: Promo Industry Ready for Rebirth
Web Exclusive

We’re following 10 promo companies – suppliers, distributors and decorators – this year...

Wrap Up More Beach Towel Sales
Wrap Up More Beach Towel Sales
Web Exclusive

As the travel and tourism sector recovers slowly, there are a myriad of opportunities t...

Target the Adult Beverage Market
Target the Adult Beverage Market
Web Exclusive

With more people consuming alcohol at home, companies have been compelled to shift how ...

The Top 10 Branded Business Essentials Every Company Needs

While budgets may be tight, there are...


Fitness Boom Brings Promo Opportunities

The pandemic has prompted people to put th...


Practical Coolers & Lunch Bags

When it comes to functional, these items t...

‘Moment Merch’ Supports Efforts Against Anti-Asian Hate

Recent incidents have put the spotlight on...


Game-Ready Golf Products

Tee up new promotions with these items.


Promo Insanity: The Case for Jackets & Sweatshirts

They’ve become our comforting (and, thankf...

Infographic: 5 Ways COVID Has Changed Hiring
Infographic: 5 Ways COVID Has Changed Hiring
Web Exclusive

Rethink the way you go about identifying the best potential employees.

Q&A: How to Ace the Gifting Game
Q&A: How to Ace the Gifting Game
Web Exclusive

With so much lingering uncertainty about the pandemic, people appreciate surprise deliv...

All-Important Sun Protection
All-Important Sun Protection
Web Exclusive

Give clients exposure while protecting end-users’ skin from harmful rays.

Promo Insanity: The Case for Hats
Promo Insanity: The Case for Hats
Web Exclusive

T-shirts may be the overwhelming favorite, but hats hold a special place on my head and...

Amazon Expands ‘Gamified’ Workplace Program
Amazon Expands ‘Gamified’ Workplace Program
Web Exclusive

Merch figures into the effort, and that’s not the only relevant takeaway for promo.

Find Your Festival: Festival Collection Overview
Find Your Festival: Festival Collection Overview
Web Exclusive

The snow has melted and warm weather is (finally) right around the corner, bringing...