Strategy

This ‘Personalized’ LinkedIn Message Left Me Cold

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Social media is a powerful tool for prospecting and networking, but some attempts to fo...

This Week’s New Suppliers: The Perfect Gift

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Discover creative products from new ASI suppliers.

Increase Q4 Sales: Top Hard Goods for Holiday Sales

It's time to make your list and check...

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The Comprehensive Print & Promo Holiday Gift Guide

It's time to help your clients spread ...

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Behind the Scenes: The Magic Behind Marketing Promotional Apparel

Lights, camera, action ... quiet on the...

Q4 Apparel Trends & What to Know for Next Year

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Premium apparel blanks supplier Next Level Apparel (asi/73867) always keeps their...

Apparel Holiday “Stockings” (Not The Kind You Think)

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It's that time of year already ... where did 2022 go? As you gear up for the...

Helpful Stress Relievers

Advantages

They not only allow for the release of tension but can also aid in deepening users’ focus.

Promotions Planner: Winter Brainstorming

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Start presenting ideas to clients for campaigns centered on February observances.

Q&A: Why a Strong Professional Network Needs ‘Weak Ties’

A recent study of LinkedIn data found that...

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This Week’s New Suppliers: Bringing Back the Basics

Discover creative products from new ASI su...

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End-of-Year Apparel Gift Guide: Premium Retail Brands That Impress

Holiday apparel  is meant to impress,...

The Blueprint to Improving Promo’s Convoluted Order Process

Miscommunications, lack of updates, incomp...

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How to Change the Industry’s ‘Brandfill’ Reputation

By collectively improving and better demon...

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Can the Promo Industry Go Plastic Free?

Seemingly impossible, there are ways the i...

From Trained Raccoons to Private Islands: 3 Offbeat Sustainability Initiatives

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Brands are going to extremes to show off their eco-friendly efforts.

The Path to Getting Out of China

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Even as the practice of diversified sourcing spreads, the path out of China remains a l...

Phillies Fans Set a Merch-Buying Record After Reaching World Series

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The club’s rabid fan base purchased team-branded pennant-clinching/World Series gear at...

Use These Ideas From the World’s Biggest Companies to Improve Diversity

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The promo industry needs to boost its diversity record. These successful ideas from com...

This Week’s New Suppliers: Branding Like a Boss

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Discover creative products from new ASI suppliers.

DTF Transfers: See What All the Buzz Is About

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If you're tuned into decorating apparel, you've probably heard about direct-to-film...