Strategy

This Week’s New Suppliers: Practical Products

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Discover creative products from new ASI suppliers.

Early Release: Spring 2023 Styles from Next Level Apparel

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Spring 2023 will be here before you know it. Are you ready? For this upcoming season,...

Gameday Fleece Pairings: Winning Styles to Sell

While we're all thinking about our...

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DIY Halloween Costumes With Next Level Apparel

It's downright spooky how close we are...

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The Official Promo Bag Sales Playbook: How to Sell Every Style

Branded bags are big business.  They're...

I Tried an AI Art Generator & All I Got Was This Ugly Mug

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Sites like DALL-E 2 and Midjourney are stirring up creativity and controversy, but do t...

Why You Should Sell Clients Sustainable Promos

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Your clients' promo choices can demonstrate their commitment to sustainable...

Judge Goes Yard: Why Are Fans So Eager to Commemorate Sports History With Merch?

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Branded products celebrating Aaron Judge’s record-breaking 62nd homerun abound. Fans ar...

Q&A: Sustainability in Business Should Be a Three-Legged Stool

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Emily Gigot of Top 40 supplier SanMar explains why companies need executive buy-in and ...

This Week’s New Suppliers: Noteworthy Giveaways

Discover creative products from new ASI su...

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Promotions Planner: Year-End Events

Start presenting ideas to clients for camp...

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Do You Need a Chief Sustainability Officer?

Amid rising demand for sustainability and ...

Promo Companies Affected by Hurricane Ian

Hurricane Ian has weakened to a Category...

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Premium Decoration Made Easy: How Premade Graphics Lead to More Sales

Every client wants the best decoration...

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This Week’s New Suppliers: The Perfect Touch

Discover creative products from new ASI su...

Holiday Gifts Made Easy: 3 Trends to Watch

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The end of the year is right around the corner.  Are you ready? Now's the time to...

Dye-Sublimation FAQ: Your Biggest Questions Answered

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You know dye-sublimation produces stunning full-color graphics, but do you know...

Glass Awards, Gifts & Incentives For Every Price Point

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End-of-year orders are right around the corner. Make sure you're prepared to speak...

Infographic: What Makes T-Shirts So Special

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For decades, T-shirts have been the epitome of casual, cool style. Learn some interesti...

Study: 78% of Americans Can’t Define ‘Greenwashing’

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That’s one of the findings in a new Morning Consult report on consumers’ attitudes abou...

Case Study: Microsoft Plants 60,000 ‘Carbon Mitigation Powerhouses’ as Part of Swag Gift

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Top 40 distributor Corporate Imaging Concepts helped the technology company put togethe...