Strategy

No Official Merchandise For New Royal Baby

Web Exclusive

The dearth of merch brakes with recent royal tradition.

Sales Travel In The Promo Products Industry

Advantages

In a time of digital communication and faceless transactions, we’ve found four tireless...

How to Build Out Your New Office

Tips from Adam Felson, the director of a S...

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4 Profitable Trends For Personal Wellness Promos

Spring has officially sprung - it's time...

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5 Profitable Markets For Repeat Orders

Wouldn't it be nice to sell once to...

Q&A: Expert Tips for Sales Travel

Advantages

We asked Josh Frey, founder of The Swag Coach, a Geiger (asi/202900)-affiliated promo b...

Quiz: What Do You Know About Apparel Sustainability?

Wearables

The June issue of Wearables is all about sustainability in the apparel industry -...

Taco Bell Debuts New Line Of Summery Branded Merchandise

Web Exclusive

“Hot sauce” is the collection’s definitive theme.

Clever Beverage Gifts

Advantages

Beverage gifts appeal to a wide swath of users, from distilleries and wineries to...

Travel Must-Haves

These travel items from industry...

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Top 5 Reasons to Add Direct-to-Garment Printing to Your Promotional Products Business

Whether you are an existing screen...

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Fisher Space Pen Co. Launches 50th Anniversary Moon Landing Collector's Set, Anniversary Pens

Fisher Space Pen Co. is a supplier selling...

I Earned My BASI: Patrick Buchberger

Patrick Buchberger is the owner of...

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Brady Tops List Ranking NFL Players’ Merch Sales

Apparently, winning a sixth Super Bowl...

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Summer Sales Guide: Boost Your Revenue With Beach Towels

Looking to heat up your summer sales?...

Fashion Forecast: 5 Trending Colors You Must Pitch This Year

Web Exclusive

Fashion moves fast. Make sure you know which colors are in high demand to give your...

Enter the Wearables Top Decorator Challenge

Wearables

Are you eager for the opportunity to show off your decorating skills and see how your...

Video: Has Trump Been Good or Bad For the Promo Industry?

Web Exclusive

In this edition of Counselor's weekly Facebook Live video "This Week in Promo,"...

How to Build Your Sales Confidence

Advantages

Here are actions you can take to help boost your success.

Engaging Writing Instruments

Advantages

ASI research reveals writing instruments' cost per impression is 1/10 of a cent,...

How to Upgrade Your Screen-Printing Art

Wearables

Keep your designs clean and crisp and printer-friendly.