ASI Member? Login here to access Education, Research, ESP, Pay Your Bill, Find a Supplier and much more.
Not an ASI Member? Learn more about ASI today!
ASI Orlando 2026: Melissa Proctor Delivers Inspiring Keynote
The chief marketing officer of the Atlanta Hawks shared the story of starting her career as the Miami Heat’s first ball girl and making bold moves to reinvigorate a struggling brand.
Top Stories
Promo Insiders: 7 Bold Predictions for 2026
ASI Media’s editors forecast the year in promo, from tariffs to AI to their choice for Product of the Year.
Apparel Lessons From Ralph Lauren & J.Crew’s Olympics Collections
Team USA will look their best in Milan with vintage-inspired pieces, signaling some winter apparel trends for the promo industry.
Gold Bond Names Mark Godsey CEO
Co-owner Mitch Henderson becomes chief strategy officer as supplier announces multiple C-suite appointments.
Storm Creek Hires New President, Appoints Director of Sales
Jon West takes over as president, with company founder Doug Jackson moving into the role of chief revenue officer. Industry veteran Tom Clouser is promoted to director of sales.
Product Hub
Products
This Week’s New Suppliers: Keep the Holiday Cheer Going
Discover creative products from new ASI suppliers.
Products
Editor’s Picks: Creative Light-Up Products
Keep your clients’ branding and messaging in the spotlight with light-up promo items.
Products
Editor’s Picks: Terrific Toys
Find opportunity for playfulness in Q1 campaigns with these fun branded toys.
McCabe Promotional Advertising Appoints Erin Harris as VP of Sales
Harris has nearly 30 years of experience in the Canadian promo industry.
-
Sky High Marketing Acquires Maple Avenue Printing & Embroidery
The deal strengthens the distributor’s production capabilities, introducing in-house screen printing to its menu of services.
-
David Jackson Takes on New Role as Chief Technology Officer at ePromos
Jackson joined the Counselor Top 40 distributor last year with nearly 30 years of IT experience.
-
Marco Indrio Named Alpi President, Marking New Era for the Family Business
Indrio’s father, Alpi founder Francesco Indrio, will stay on as CEO.
-
Bag Makers Expands Product Line With Magnetic Boxes, Event Essentials
The Counselor Top 40 supplier is starting the year by growing its product line into new categories, including banners, runners and lanyards.
Promo for the Planet
Sustainability
ASI Orlando 2026: Boost Sales With Sustainable Business Practices
Sustainability is a nonnegotiable for a growing number of end-buyers.
Sustainability
Top 10 of 2025: Promo for the Planet
Sustainability coverage this year included discussions on the most important certifications – as well as some exciting innovations and initiatives to watch.
Sustainability
Seeded Promotions Upcycles Tea Waste Into Grow Kits
The supplier says the new product helps reduce plastic waste while also providing meaningful employment to women artisans in India.
ASI Orlando 2026: Build a Trusted Printer Network
A panel of three print/promo distributors facilitated by Allee Bruce of PRINTING United Alliance shared their best practices for partnering with quality printers.
-
ASI Orlando 2026: Close More Sales by Finding the Real Decision-Maker
Jason McCracken of Counselor Top 40 distributor Eagle Promotions presented his hard-won insights on quickly identifying decision-makers and building real trust.
-
ASI Orlando 2026: Demystifying AI To Win Clients & Stand Out as a Distributor
Sterling McKinley of Clarity AI Solutions, shared concrete ways that using AI can give promo professionals a competitive edge during his ASI Orlando Education Day sessions.
-
ASI Orlando 2026: Distributors Project Overwhelming Sales Optimism for 2026
As Education Day concluded, flash polling revealed that more than 90% of distributors are self-projecting increased sales in 2026 versus 2025.
-
ASI Orlando 2026: Marketing Strategy as a ‘Mosaic’
Marketing is more than a single slogan these days; it’s different but related stories told with authenticity and consistency.
Sponsored Content
STAHLS'
You Buy the Press, STAHLS’ Will Fund the Rest
Make an investment that pays you back. When you purchase an eligible heat press of $2,000 or more from STAHLS' (asi/88984), you'll get $1,000 in free heat transfers. You can turn that credit into...
Giant Media
Looking Ahead: Promo Products To Pay Attention to in 2026
Gaze into the crystal ball and discover the products destined to dominate in the new year , plus sales strategies so you can turn these predictions into confirmed promo sales. Bestsellers ...
Alexa Springs
Q1 Sales Opportunities: Lucrative Promo Prospects for 2026
Kick off 2026 with momentum and maximize your revenue potential by tapping into high-impact promotional opportunities . These sales prospects should be at the top of your list to ...