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Convergence Corner: Jill Spencer on Closing the Gaps for Customers

Printing Industry Leaders Meet With Lawmakers on Capitol Hill

Epson Debuts 10-Color UV Flatbed Printer

Suppliers Brace for Major Shipping Disruptions Amid Iran War

The closure of the Strait of Hormuz is causing rerouted shipping lanes, longer transit times and spikes in cargo rates.

Promo Insiders: Top Takeaways From ASI’s 2026 U.S. Ad Impressions Study

ASI’s Nate Kucsma and Hannah Rosenberger dive into the key findings from the just-released 2026 Ad Impressions Study, which highlights the continued effectiveness and impact of promotional products.

World Cup Buzz Fuels Fastest-Growing ESP Searches in Q1

Early excitement for the world’s biggest sports tournament, along with interest in warm-weather products, drove ESP searches in the first quarter.

Geiger Expands to Austria With Acquisition of Nowak Werbeartikel

The Counselor Top 40 distributor has made several European acquisitions in recent years.

Branding Together: How Small Sustainability Changes Can Have a Big Impact

Julie Schneiderman of EcoStiks talks about sustainable merch, a new spin on brand activations, the “Skip the Lid, Savor the Moment” movement and more.

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Products

This Week’s New Suppliers: Stay Prepared With Innovative Promo

Discover creative products from new ASI suppliers.

Products

Editor’s Picks: Worthwhile Workwear

Meet safety and branding needs for a variety of clients by selling quality workwear and uniform programs.

Products

Starline Adds Quiksilver Drinkware to Its Growing Product Collection

The Counselor Top 40 supplier said the drinkware line is designed to combine aesthetic and sleek design with durability and utility.

Industry News

Blue Generation Aims To Expand Distribution & Drive Faster Shipping Through Partnership With Apparel Coast to Coast

The Counselor Top 40 supplier will bring core styles to ACC’s Virginia-based distribution center, making popular products accessible for customers.

Trump Administration Announces New Tariff Rules on Steel, Aluminum & Copper

In the announcement, the president said the proposed tariffs, some as high as 50%, were a matter of national security.
Fully Promoted Expands Global Presence With New Franchise in India

The Counselor Top 40 distributor plans to eventually expand to other metro areas across India, including Bangalore, Mumbai and Hyderabad.

Proforma Recognizes High-Earning Owners at Million Dollar Club Celebration

The annual event brought together distributors that generated between $1 million and $50 million in 2025 sales.
BELLA+CANVAS Named Coachella’s Official Blanks Provider

The apparel supplier will also be running a live activation and “Museum of Merchandise” at the popular festival.

Promo for the Planet

The Promise (and Limitations) of Recycled Polyester

Strategy

Q&A: How To Successfully Run and Grow a Small Business

A top industry consultant and experienced supplier entrepreneur share their best advice.

4 Highlights From Impressions Expo Atlantic City 2026

Direct-to-film printing advancements and solutions to celebrate America’s 250th birthday were among the sights at the show geared toward apparel decorators.
Tim Andrews’ Final Letter to the Industry

As ASI’s president and CEO retires after 23 years, he reflects on the promo industry’s evolution and what comes next.

The Exit Interview: Tim Andrews on Leadership, Listening & Letting Go

After his 23-year tenure, ASI’s president and CEO reflects on his long run, strong finish and the discipline to stop there.
Print Primer: Printing Terms & Vocabulary

Distributors who familiarize themselves with these basic terms will be better enabled to communicate with their customers and their printing partners.

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