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Obituary: Ian McLearon, BDA Canada
McLearon was the director of client services at the Counselor Top 40 distributor’s Canadian division.
Top Stories
Stran Posts Q2 Sales Growth, Reports Second Straight Profitable Quarter
The Counselor Top 40 distributor reported $33.4 million in Q2 sales, up 2.4% year-over-year, with gross profit and net income both up so far in 2026.
Convergence Corner: Denise Gustavson Explains Why Print Isn’t as Scary as It Seems
The vice president of editorial and content strategy for PRINTING United Alliance delivers key points from her ASI Show Chicago presentation.
Baggage Claims: How Distributors Can Use Bags & Luggage To Elevate Their Campaigns
A good bag can elevate a promotion and the brand, fitting into campaigns with almost any customer vertical.
Eclipse Glasses Can Be Out-of-This-World Promo (When Planned Correctly)
People in European countries like the U.K. were left without eclipse glasses to safely view this week’s total solar eclipse, which could’ve been avoided with proper promo planning.
Latest News
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My Favorite Merch: Cindy Mullen, BAMKO
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Dependable Product Categories Top H1 ESP Searches in Canada
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Infographic: Supply Chain Insights From Canadian Promo
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This Week’s New Suppliers: Products for a Lifetime
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Nick Augustine Joins Innovative as Branded Solutions Category Specialist
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In The News - August 2026
Product Hub
Products
Editor’s Picks: Creative Packaging
These packaging essentials can elevate a standard giveaway.
Products
This Week’s New Suppliers: Unique & Memorable Giveaways
Discover creative products from new ASI suppliers.
Products
Editor’s Picks: Smart Sweatshirts & Fleece
A staple of college life and outdoor events, sweatshirts and fleeces offer year-round comfort.
Dozens of Promo Firms Recognized on 2026 Inc. 5000 List
Companies are ranked according to their percentage revenue growth over the last three years.
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Above All Advertising Acquires Giantad & PromoAdLine
Giantad and PromoAdLine, formerly part of Above & Beyond Advertising Balloons Inc., will unite as one brand.
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Nadel Acquires Napa-Based Distributor Tugboat
The Counselor Top 40 distributor says the deal will combine Tugboat’s “entrepreneurial creativity” with Nadel’s global sourcing and brand consulting expertise.
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Storm Creek Launches ReLabel Collection
The private-label line includes 12 popular styles, available without branding and with low minimum quantities.
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Parker Wolfe Joins Ball Pro as Director of Sales & Marketing
The supplier created the new role to further grow and support its long-term goals.
Promo for the Planet
Sustainability
Is Your Business Ready for California’s Textile Waste Law?
California’s landmark extended producer responsibility legislation passed a key deadline earlier this month. Experts urge promo companies to make preparations now before full implementation of the ...
Sustainability
Gemline Adds LifeStraw to Portfolio of Purpose-Driven Retail Brands
A curated assortment of the brand’s hydration and reusable drinkware solutions are part of the Counselor Top 40 supplier’s Fall 2026 collection.
Sustainability
Q&A: Why Product-Level Impact Reporting Is Crucial
William Fairley, founder and commercial lead of Zilch, explains why the promotional products industry needs to embrace measurable sustainability solutions.
Koozie Group Donated Over $329,000 in 2025, According to Sustainability Report
The Counselor Top 40 supplier also said it transitioned to products that don’t contain intentionally added PFAS “forever chemicals” last year.
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Lessons From the Forgotten (but Extremely Handy) Promo CD Opener
A random memory of a beloved tool reveals how even the smallest promo items can make a lasting brand impact
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Counselor State of the Industry 2026: Supplier Snapshots
The bigger suppliers get, the greater the rewards — and the risks.
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Counselor State of the Industry 2026: Distributor Snapshots
Key characteristics stand out with distributors of varying sizes.
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Counselor State of the Industry 2026: Revealing Economic Indicators
We used State of the Industry findings, ASI Research metrics and broader economic data to determine if these well-worn business clichés hold up.
Sponsored Content
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Active Life Promo
Frictionless Fulfillment: How To Offer Fulfillment Services Without the Headache
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