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Sales Growth Tips From ASI Media’s 2025 Distributor Salesperson of the Year
The BAMKO merch pro, who generated $18.5 million in 2024 promo sales, shares strategies for building a customer base, benchmarking sales, generating referrals and more.
Top Stories
Branding Together: Tips To Help Print & Promo Businesses Blossom
In this month’s episode, we chat with Koell Collins of STBL Strategies about switching between the promo and signage/graphics industries and how to succeed in both.
Tariff Rates on Lower-Value Imports From China Reduced Temporarily but Challenges Persist
Some promo pros say the move will help but note cost burdens and uncertainty remain. Others say that if there are going to be import tariffs, then they should continue to be applied to lower-value ...
Arguments Heard in Court Case That Aims To Have Trump’s Tariffs Kiboshed
Attorneys for the federal government and Liberty Justice Center, which represents five small businesses, appeared in the Court of International Trade on May 13.
ASI Media’s 2025 Salespeople of the Year
These are the solution-weaving sales all-stars propelling big business in promo.
Latest News
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Stran Promo’s Sales Soar in Q1 but Heavier Expenses Lead to a Loss
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In The News - May 2025
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Formula One Sues Las Vegas Screen Printer, Alleging Trademark Infringement
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SanMar, Genumark Recognized as Best Managed Companies
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PremiumSquareUSA.com Partners With Premium-Square Europe To Offer Cross-Continental Promo Solutions
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This Week’s New Suppliers: Classic Promo for All
Product Hub
Products
Editor’s Picks: Spacious Backpacks
An essential in education, new hire gifting and outdoor adventures, these versatile branded bags are the ultimate companion on the go.
Products
This Week’s New Suppliers: Products for Every Day
Discover creative products from new ASI suppliers.
Products
Promotions Planner: Endless Summer
Start presenting ideas to clients for promotional campaigns centered around August observances.
Postal Service Aims To Increase Prices in July
The planned hikes are intended to strengthen the agency financially and help it improve service and better compete, officials said.
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Maple Ridge Farms Expands Sweeter Cards’ Line With New Treats
The move follows the Wisconsin-based food gift supplier’s 2024 acquisition of Sweeter Cards.
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ePromos Names Rodney Kelly Vice President of Sales
Kelly’s past promo industry experience includes time as sales VP at Facilisgroup.
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PPPC Hosts Inaugural ‘Catalyst’ Event
The conference in Victoria, BC, welcomed 65 attendees from across North America for high-level education, thought sharing and networking.
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US & China Agree To Substantially Lower Tariffs For 90 Days
Starting May 14, the U.S. will drop the tariff rate it has imposed on China-made imports so far in 2025 from 145% to 30%.
Promo for the Planet
Sustainability
Gemline Offers FSC-Certified Moleskine Notebooks
The move strengthens the Counselor Top 40 B Corp-certified supplier’s commitment to product responsibility, company leaders said.
Sustainability
Chameleon Like Earns EcoVadis Silver Rating
The California-based manufacturer of paper products and other promo items is among the top 15% of companies evaluated by the business sustainability platform.
Sustainability
SRG Decarbonization Project Will Reduce Scope 1 Emissions Over 40% by 2027
The Counselor Top 40 supplier shared a case study on installing hybrid heat pumps at its Markham, ON, facility in its recently released 2024 Impact Report.
The Bright Side: Avril Lavigne Uses Co-Branded Merch To Help Skate Shop Burned Down in LA Wildfires
The Canadian singer created her own merch to raise money to rebuild a Pacific Palisades skate shop.
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Sales Compensation Survey: The Latest Trends in Rep Commission and Benefits
Slow industry sales and a reversal in the labor market have spurred a surprising resurgence in commission. Our annual survey also looks at sales rep responsibilities and significant cutbacks in ben...
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Case Study: Meryl Katlin Finds Sweet Spot Where Print Meets Promo
A graphic designer by trade, Katlin has been selling promotional products since the ’90s.
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Letter From ASI President & CEO Tim Andrews: How We’re Helping You Navigate Tariffs
During this difficult time, ASI is committed to strengthening industry trust and ensuring our members can confidently move forward.
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Nominate Now for the 2025 Counselor Promotional Campaign Awards
Help us honor the most creative and effective uses of promo.
Sponsored Content
Bella + Canvas
Podcast: Get To Know the Heavyweight Collection by BELLA+CANVAS
The Heavyweight Collection by BELLA+CANVAS (asi/39590) is bold and on trend. Today we're joined by Cassie Stanczyk, Sr. director of sales at BELLA+CANVAS, who is sharing everything you need to...
AutoTran, Inc.
Step Into the Future: Increase Automation With Inkjet Printing
The future is now. Meet the Eclipse CB600 , the latest flatbed inkjet printer from AutoTran, Inc. (asi/12555). Discover how cutting-edge automation...
Raining Rose
Why Premium Sunscreen Is the Summer’s Hottest Sales Opportunity
This summer sales season, it's all about SPF. Heat up your sales numbers by presenting your clients premium sunscreen products . We explain why this category is a sizzling sales...