News July 08, 2026
Picnic Time Will Donate 1% of Promo Sales to World Central Kitchen
The supplier says the giveback partnership will help WCK provide food and resources to people in need.
Key Takeaways
• Picnic Time Family of Brands (asi/78065) is donating 1% of its promotional products profits to World Central Kitchen (WCK) to support the nonprofit’s disaster relief and humanitarian feeding efforts worldwide.
• Founded by Chef José Andrés in 2010, WCK has served more than 600 million meals, mobilizing local restaurants, food trucks and community partners to provide meals during climate disasters and other crises while supporting local economies through ingredient purchases.
Picnic Time Family of Brands (asi/78065) will donate 1% of its promotional products profit to World Central Kitchen (WCK), a global organization that partners with local restaurants and food trucks to serve meals to communities in need.
Founded in 2010 by Chef José Andrés, WCK has served more than 600 million meals. The organization’s Relief Team mobilizes during climate disasters and other crises, partnering with local organizations, restaurants and food trucks to quickly and effectively serve comforting meals to communities in need. These efforts also support regional economies through the purchasing of local ingredients.
Picnic Time says direct donations through the giveback partnership will assist WCK’s global humanitarian relief work.
“It is incredibly moving to watch World Central Kitchen step up and feed communities the moment a crisis hits,” said Brandon Vasquez, director of promotional sales at the Moorpark, California-based supplier. “We are so proud to stand behind them. It feels great knowing that every order placed with our team translates to real, immediate help for people all over the world.”
Picnic Time, which offers picnic, outdoor and dining-related products, wanted to donate to an organization that was centered around a similar goal: providing nourishment through a meal. Through the giveback program, the company aims to provide a steady funding source that helps WCK respond quickly to emergencies around the world.