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Trends
#Counselor70: Pick Your Favorite Cover from the 1970s
Web ExclusiveHelp us celebrate 70 years of Counselor by choosing the magazine’s most iconic covers.
Does Your Company Qualify for Counselor’s Top 40 List?
Web ExclusiveIf your company’s 2023 U.S./Canadian promo product sales were over $20 million, it may ...
How To Solve Sustainability’s Most Daunting Task: Measuring Scope 3 Emissions
Indirect greenhouse gas emissions up and d...
Proforma Names Meg Erber Director of Sales
Erber, a U.S. Navy veteran, has been a for...
#Counselor70: Pick Your Favorite Cover from the 1960s
Help us celebrate 70 years of Counselor by...
Sustainable Apparel Coalition Rebrands as Cascale
PromogramThe new name and logo reflect, in part, a membership that has grown beyond apparel and ...
ASB’s Company Sales Conference Generates Record Attendance
PromogramNearly 800 professionals attended the Top 40 distributor’s national event.
Social Good Promotions Under New Ownership
PromogramKara Keister has purchased the distributorship from industry veteran Roger Burnett, who...
Competitive Edge Acquires Creative Specialties
PromogramThe deal brings together two distributorships with more than 80 years of combined history.
Tee Time’s On: Suppliers Say They’re Good on Golf Ball Stock
A tragic fire at the factory of a major ba...
HPG Launches Zero Waste Box for Recycling Pens, Pencils & Markers
The Top 40 supplier has partnered with Ter...
Boundless Names Aaron Hamer CEO
Word on the new chief executive comes as t...
Hexa Custom Uses Excess Fabric To Create Bag Line
The fully customizable line includes lapto...
#Counselor70: Pick Your Favorite Cover from the 1950s
Help us celebrate 70 years of Counselor by...
Exclusive Inaugural Report: Top ESP Searches for Canada
This new report from ASI Research reveals ...
Obituary: Joe Eberz, Joe Eberz & Associates
PromogramThe much-loved multi-line rep spent nearly 40 years building relationships in promo.
Your Path to Increased Profit: Don’t Treat Sales Like an Unexpected Guest
Web ExclusiveEven if you don’t relish sales, promo business owners have to make them a priority.
Sponsored Content
5 Promo Case Studies That Show the Power of Customization
Learn how to unlock the full potential of completely custom promotions . Check out...
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Why “American-Made” Matters for Sales Success This Year
With talks of tariffs shaking up the industry, opting for products made in the USA...
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New Sustainable Bags: Grow Your Business by Going Green
Help your clients elevate their brand and support sustainable business practices ...
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2025 Distributor Sales Toolkit: Resources To Start the Year Strong
A new year in promo has begun - are you ready? In the competitive world of sales,...
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The Bright Side: PCNA Donates to Greater Pittsburgh Community Food Bank
PromogramThe Top 40 supplier has provided 1,000 pounds of food items to the Steel City-area nonp...
Congressional Repeal Effort & New Lawsuit Challenge Controversial Independent Contractor Rule
PromogramThe Labor Department regulation, which opponents say will negatively impact the promoti...
Overture Promotions Plants 100,000 Trees
PromogramThe Top 40 distributor, which started a tree-planting initiative with Ecologi in 2022, ...
Geiger Releases ESG Report
PromogramThe Top 40 distributor shared its accomplishments with regard to sustainability and soc...