Trends

Making History at ASI Show Chicago

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The first promotional products trade show since the COVID-19 pandemic – and my first tr...

Q&A: The Marketing Value of Brand Stunts

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Panera’s new “Swim Soup” collection is the latest in a recent slew of quirky merch coll...

US Says China Pays Hackers to Launch Cyberattacks

Such hackers were behind the assault on Mi...

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Delta Apparel, Cintas Report Sales Gains

Both are Top 40 promotional products compa...

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Facilisgroup Makes $12,230 Charitable Donation

The money will support organizations that ...

Apparel Trends From ASI Show Chicago

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Dye-sublimation and sustainability dominated the trade show floor.

PCNA Names Bill Peterson VP of Sales

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Peterson’s experience includes sales leadership roles at Staples and Direct Sourcing So...

Team USA Looks to Earn Gold in Style

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As the American uniforms get released, there’s a lot of patriotic Olympics merch availa...

Terry Bradshaw Delights & Motivates in ASI Chicago Keynote

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The NFL legend inspired attendees on how to make their best even better.

Senate Passes Bill to Ban All Xinjiang Products

If made law, the ban would mean promo supp...

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ASMR Ad Brings Attention to Heat Transfer Company

Supacolor worked with a popular YouTube in...

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Wristbands Move From Fashion Statement to Event Facilitator

They’re helping people navigate through a ...

Dan Thurmon Delivers Inspiring ASI Chicago Keynote

The president of Motivation Works brought ...

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Inventory Shortfalls, Higher Prices Loom for Promo’s Q4

Supply chain pressures are triggering the ...

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Taking a Swag-Filled Journey Across the US

There were so many sites to see – and gift...

Inflation Higher Than Predicted in June

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Officials are split as to how long it will last.

Top 10 Things Promo Clients Really Want

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Industry veteran Cliff Quicksell presented his list at ASI Chicago.

Biden to Warn US Businesses About Hong Kong, Xinjiang

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The president will highlight threats to U.S. business with connections to those regions...

The Yelp Effect: Pleasing the Empowered Customer

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Terry Watson of Easify Inc. shared customer satisfaction tips at ASI Chicago.

UVA to Phase Out Single-Use Plastics

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It could be an opportunity for promo firms to offer alternatives.

PCNA Partners With Sustainable Apparel Brand Tentree

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Tentree plants 10 trees for every item sold.