Sales

ASI Chicago 2022: Discover Your Clients’ Lifetime Value

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Cliff Quicksell, a promo veteran and sales and marketing ace, delivered insights on how...

Sealed, Safe & Sanitary: 4 Sales Opportunities for Branded Bottled Water

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Your clients want end-users to be  hydrated  and  healthy  at their events. Make that...

Joe’s Promo Picks: Memorable Food & Drink Accessories

Bars, restaurants, grocery stores and even...

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Contentious Railroad Worker Contract Talks Threaten Supply Chain Disruption

A strike or lockout is possible. Still, Pr...

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7 Strategies to Perfect Your Sales Pitch

Head into your next presentation confident...

The Bright Side: Imagen Brands Raises Funds for Service Dogs

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The supplier launched a giveback program, pledging 1% of stock plush sales to 4 Paws fo...

Editor’s Picks Showcase: Rugged Workwear

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Employees in a multitude of work environments will benefit from these durable, safety-o...

Podcast: How to Position GAP & Old Navy for Promo Apparel Profits

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"Workwear" is an ever-evolving concept, especially as companies adopt hybrid business...

Minnesota Made: How to Sell Branded Merch to Medical Professionals

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Did you know healthcare is the #1 market for promo , per the 2021 Counselor State of...

Summertime & the Branding Is Easy: 3 Marketing Campaigns to Emulate

Marshmallow-scented sunscreen, limited-edi...

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7 Best Practices for Healthy Eating on the Road

When you’re busy on business trips with wo...

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5 Common End-Buyer Concerns & How to Solve Them

Solve problems, get promo orders. It's...

6 Ways to Encourage Word-of-Mouth Marketing

It’s free and effective. Here’s how to ins...

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Simplify Your Supply Chain: How to Find One Supplier for All Your Apparel Needs

There are thousands of promo suppliers ...

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Case Study: Rewarding Pets & Vets With Points & Merch

A global animal-health company wanted to i...

NYC Pride March Attracts Colorful Crowds, Features Tons of Promo

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Thousands of supporters attended the event, held for the first time since 2019.

Meet the Family Behind KarmaLit’s Custom Soy Candles

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For the founders of the Colorado-based supplier, it was all about creating new family m...

TikTok’s ‘Coastal Grandmother’ Aesthetic Has Promo Appeal

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Gen Z and millennials are channeling their inner Nancy Meyers with loose, comfortable a...

Joe’s Promo Picks: Tropical Trips

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As COVID restrictions and mandates lift, people are eager to get back to the sun and sa...

Genderless Fashion Is Tailor-Made Trend for Promo

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Consumers are seeking out unisex styles in a quest for comfort, inclusivity and sustain...

5 Ways to Create Client Loyalty

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In a crowded industry like promo, here are a few best practices to stay in front of you...