Products

SOI 2019: Top Products in the Promo Industry

Counselor

This year’s best-selling categories include a nod to apparel and a new leader in the ha...

Trend Spotting: Women’s World Cup Branded Merchandise

Web Exclusive

Official logoed gear for the U.S. Women’s National Soccer Team includes potential notew...

Minnesota Museum Sells Dinosaur Hoodies Seen on Stranger Things

The Science Museum of Minnesota is...

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Political Spending on Ads, Promo Products Poised to Rise in 2020

A recent study and promo industry experts ...

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Fitting Beach Wear

Beach communities are an endless source...

Promo Products Opportunity: Illinois Legalizes Recreational Cannabis

Promogram

Legalization could lead to opportunities to sell branded merchandise in the Prairie Sta...

Bobbleheads, Ball Cards Among the Branded Merch For Seinfeld’s 30th Anniversary

Web Exclusive

The iconic, still-popular sitcom has brand collaborations with the New York Mets and ot...

Google Now Providing Business Stickers, Posters & More

Promogram

The offerings come through a new service that’s tied to Google My Business.

Kikkoman & Primitive Skateboarding Team Up For Merch Collaboration

Web Exclusive

It’s another niche for promotional products firms to capitalize on: swag collaborations...

Philadelphia Reconsiders Plastic Bag Ban

The prohibition could benefit the promo in...

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Appealing Golf Polos & Apparel

Golfers want to dress the part, which is...

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Trend Alert: Glow Hard or Go Home

Warning: Blindingly bright fashion...

Teespring Forges New Merch Partnership With Twitch

The integration enables Twitch viewers to ...

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Spider-Man Swag Goes Sky High With United Airlines

The airline is providing select passengers...

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National Park Tees from Hanes Available in Walmart

HanesBrands (asi/59528) just made...

Trenton Thunder Unveils Unique Bobbleheads

Web Exclusive

The minor league baseball team honors its bat boy and bat dog.

Brimming Over With Style

Wearables

Fashion seems to be stuck in a permanent state of "Throwback Thursday." From fanny...

Spotlight Sport & Corporate Wear Named Counselor’s Fastest-Growing Canadian Firm

Promogram Canada

Counselor magazine is proud to announce the companies on its annual list of the...

Alcohol Brands Stir Up Promos At Bar Convent Brooklyn

Web Exclusive

The bar and beverage industry’s epic cocktail party returned for its second year.

Nike, H&M Launch 'Stranger Things' Merch Collections

Web Exclusive

More and more swag collabs for the upcoming new season of the popular show are hitting ...

Prominent Badges, Buttons & Lapel Pins

Advantages

These traditional products come in many shapes, sizes and materials, so there's...