Marketing

Accolades Inc. Receives Jackie Robinson Award

Web Exclusive

Every year since 2004, Major League Baseball has designated a day to honor Jackie...

How to Increase Email Open Rates

Counselor

Data shows that people open only 18% of emails from marketers. Here are eight...

Expert Secrets: Become a Promo Products 'Celebrity' Expert

"No one loves to be sold to, but...

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Study: Marketers Not Measuring Mobile Ad ROI

A new study has found that marketers...

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Villanova Championship Parade Highlighted By Promos

A sea of Villanova blue flooded downtown...

WrestleMania Promos Take Over Texas

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A week of BBQ and bodyslams has wrapped up as World Wrestling Entertainment (WWE)...

Study: College Students Appreciate Relevant Targeted Ads

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According to a new study by Fluent, a brand marketing agency that specializes in the...

Study: Videos Influence Millennial Online Purchasing Decisions

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Millennials prefer online video content for researching new business products. That's...

Why Do I Need A Personal Brand?

Counselor

Dan Schawbel is the founder of WorkplaceTrends.com and bestselling author of ...

6 Tips For Building Your Personal Brand

A strong personal brand distinguishes...

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Twitter To Keep 140-Character Limit

Amid rumors that Twitter would expand to...

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Kraft Campaign Links Social Media and Promo Products

Kraft Heinz is congratulating customers...

Staples Rebrands B-To-B Division

Staples Inc., parent company of Top 40...

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Study: Advertisers Not Diversifying Across Platforms

U.S. advertisers are underspending $31...

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Brilliant Social Media Campaign Tries to Bring Back the Bees

Burt's Bees, an American personal care...

Study: B-to-B Digital Advertising Not Optimized

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Almost 90% of B-to-B marketers say their digital marketing mix isn't optimized,...

Social Media Quiz

Advantages

How well do you know social media? Take this Advantages quiz and find out! (Answer...

Small-Business Marketing Budgets Continue to Rise

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According to the 2016 Local Pulse Report from Thrive Analytics, 42% of small and...

Earn More Business Through LinkedIn

Advantages

1. Spice-up your profile by adding videos and presentations. Include brief customer...

Get More Sales With Twitter

Advantages

With its informal style and direct access to decision-makers, Twitter is an ideal...

Why Does Peyton Manning Love Budweiser So Much?

Web Exclusive

If you were one of the 112 million viewers who watched the NFL's gold-encrusted...